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Christina Record
and
Stacey Shanklin-Langford
Consumers are constantly overloaded with information and images in social media. Part of social media marketing is learning creative ways to draw attention to products and services, oftentimes on a lean budget. In this follow-on to Introduction to PicsArt for...
Read more
Consumers are constantly overloaded with information and images in social media. Part of social media marketing is learning creative ways to draw attention to products and services, oftentimes on a lean budget. In this follow-on to Introduction to PicsArt for...
Read more
Consumers are constantly overloaded with information and images in social media. Part of social media marketing is learning creative ways to draw attention to products and services, oftentimes on a lean budget. In this follow-on to Introduction to PicsArt for Social Media Marketing project, learners will create another edited photo project for social media using the free version of PicsArt. New tools and options for editing will be introduced throughout the project. PicsArt is a web-based photo and video editing program. Learners can easily create and implement creative edits with online design tools to use when marketing their business.
Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
Register for this course and see more details by visiting:
OpenCourser.com/course/wlv6h0/edit
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Introduces creative editing techniques for social media through the PicsArt tool
Guides learners through advanced photo editing functions within PicsArt
Emphasizes the practical application of design tools for social media marketing
Taught by industry experts with experience in social media marketing
Applicable knowledge for individuals seeking to enhance their social media presence
Suitable for learners in North America
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Reviews summary
Picsart for social media marketing
This PicsArt course effectively teaches beginners how to edit photos and create creative content for their social media marketing needs using a free online editing program. The course includes easy-to-follow instructions and provides students with a variety of tools to enhance their photos.
Provides a range of editing tools.
"New tools and options for editing will be introduced throughout the project."
"Its the best"
"was very fun and I learned many tools for my photos"
Uses free online editing tools.
"PicsArt is a web-based photo and video editing program."
"Learners can easily create and implement creative edits with online design tools to use when marketing their business."
Easy to follow and ideal for beginners.
"Detailed steps. Easy to follow."
"Clearly explained. Ideal for entry level."
"This course is really helpful for beginners who wants to edit using picsart."
Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Edit Your Photos for Social Media Marketing using PicsArt with these
activities:
Reach out to experienced social media marketers or PicsArt users for guidance and support.
Show steps
Gain access to valuable insights and advice from professionals in the field.
Show steps
-
Identify potential mentors who align with your interests and goals.
-
Reach out to them and express your interest in connecting.
-
Prepare questions and topics to discuss during your meetings.
-
Be open to feedback and suggestions.
Explore online tutorials and resources on PicsArt to enhance your editing skills.
Show steps
Expand your knowledge of PicsArt features and techniques to improve the quality of your editing.
Show steps
-
Identify areas where you want to improve your editing skills.
-
Search for online tutorials that cover those specific topics.
-
Follow the instructions in the tutorials and practice using the new techniques.
-
Experiment with different editing options and settings to find what works best for you.
Practice editing photos using PicsArt on a regular basis to improve your skills.
Show steps
Develop your proficiency in PicsArt by consistently applying your knowledge and skills.
Show steps
-
Set aside time each day to practice editing photos.
-
Experiment with different editing tools and techniques.
-
Seek feedback from others on your edited photos.
Four other activities
Expand to see all activities and additional details
Show all seven activities
Form study groups with other learners to discuss class topics and complete assignments.
Show steps
Engage with your peers to deepen your understanding and improve your communication skills.
Show steps
-
Identify classmates with similar interests or schedules.
-
Set up regular meeting times and locations.
-
Establish ground rules for your study group.
-
Take turns leading discussions and presenting on different topics.
Collect and compile examples of social media marketing campaigns you find effective.
Show steps
Build an understanding of effective practices by analyzing successful campaigns.
Show steps
-
Identify different social media platforms.
-
Research different types of social media marketing campaigns.
-
Analyze the key elements of successful social media marketing campaigns.
-
Organize the examples you collect into a presentation.
Write a blog post or article on the importance of social media marketing for businesses.
Show steps
Showcase your understanding of the concepts learned in class by sharing your knowledge with others.
Show steps
-
Research the topic and gather relevant information.
-
Organize your thoughts and create an outline.
-
Write the first draft of your blog post or article.
-
Edit and proofread your work.
-
Publish your blog post or article online.
Create a complete social media marketing campaign for a product or service.
Show steps
Build on the skills learned in class by implementing them in a real-world marketing campaign.
Browse courses on
Social Media Marketing
Show steps
-
Generate a target customer persona.
-
Establish campaign objectives.
-
Develop a social media content calendar.
-
Create social media ad campaigns using PicsArt.
-
Monitor and track campaign performance.
Reach out to experienced social media marketers or PicsArt users for guidance and support.
Show steps
Gain access to valuable insights and advice from professionals in the field.
Show steps
Show steps
Show steps
- Identify potential mentors who align with your interests and goals.
- Reach out to them and express your interest in connecting.
- Prepare questions and topics to discuss during your meetings.
- Be open to feedback and suggestions.
Explore online tutorials and resources on PicsArt to enhance your editing skills.
Show steps
Expand your knowledge of PicsArt features and techniques to improve the quality of your editing.
Show steps
Show steps
Show steps
- Identify areas where you want to improve your editing skills.
- Search for online tutorials that cover those specific topics.
- Follow the instructions in the tutorials and practice using the new techniques.
- Experiment with different editing options and settings to find what works best for you.
Practice editing photos using PicsArt on a regular basis to improve your skills.
Show steps
Develop your proficiency in PicsArt by consistently applying your knowledge and skills.
Show steps
Show steps
Show steps
- Set aside time each day to practice editing photos.
- Experiment with different editing tools and techniques.
- Seek feedback from others on your edited photos.
Four other activities
Expand to see all activities and additional details
Show all seven activities
Form study groups with other learners to discuss class topics and complete assignments.
Show steps
Engage with your peers to deepen your understanding and improve your communication skills.
Show steps
Show steps
Show steps
- Identify classmates with similar interests or schedules.
- Set up regular meeting times and locations.
- Establish ground rules for your study group.
- Take turns leading discussions and presenting on different topics.
Collect and compile examples of social media marketing campaigns you find effective.
Show steps
Build an understanding of effective practices by analyzing successful campaigns.
Show steps
Show steps
Show steps
- Identify different social media platforms.
- Research different types of social media marketing campaigns.
- Analyze the key elements of successful social media marketing campaigns.
- Organize the examples you collect into a presentation.
Write a blog post or article on the importance of social media marketing for businesses.
Show steps
Showcase your understanding of the concepts learned in class by sharing your knowledge with others.
Show steps
Show steps
Show steps
- Research the topic and gather relevant information.
- Organize your thoughts and create an outline.
- Write the first draft of your blog post or article.
- Edit and proofread your work.
- Publish your blog post or article online.
Create a complete social media marketing campaign for a product or service.
Show steps
Build on the skills learned in class by implementing them in a real-world marketing campaign.
Browse courses on
Social Media Marketing
Show steps
Show steps
Show steps
- Generate a target customer persona.
- Establish campaign objectives.
- Develop a social media content calendar.
- Create social media ad campaigns using PicsArt.
- Monitor and track campaign performance.
Career center
Learners who complete Edit Your Photos for Social Media Marketing using PicsArt will develop knowledge and skills
that may be useful to these careers:
Marketing Communications Specialist
Marketing Communications Specialist
Marketing communications specialists are responsible for developing and implementing marketing communications plans for businesses and organizations. They work with media outlets to secure positive coverage for their clients. This course can help someone interested in marketing communications by teaching them creative ways to draw attention to products and services, oftentimes on a lean budget, and provide training in using online design tools to maximize their impact in social media.
Communications Manager
Communications Manager
Communications managers are responsible for developing and implementing communications strategies for businesses and organizations. They work with media outlets to secure positive coverage for their clients. This course can help someone interested in communications by teaching them creative ways to draw attention to products and services, oftentimes on a lean budget, and provide training in using online design tools to maximize their impact in social media.
UX Designer
UX Designer
UX designers are responsible for the user experience of websites and other digital products. They work with product teams to ensure that products are easy to use and enjoyable. This course can help someone interested in UX design by teaching them creative ways to draw attention to products and services, oftentimes on a lean budget, and provide training in using online design tools to maximize their impact in social media.
Graphic designer
Graphic designer
Graphic designers develop visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. They apply visual hierarchy and page layout techniques to meet users' specific needs and focus on the logic of displaying elements in interactive designs, to optimize the user experience. This course can help someone interested in graphic design by teaching how to draw attention to products and services, oftentimes on a lean budget, and provide training in using online design tools to maximize their impact in social media.
Web Designer
Web Designer
Web designers are responsible for the design and development of websites. They work with clients to create websites that are both visually appealing and functional. This course can help someone interested in web design by teaching them creative ways to draw attention to products and services, oftentimes on a lean budget, and provide training in using online design tools to maximize their impact in social media.
Public relations manager
Public relations manager
Public relations managers are responsible for developing and implementing public relations campaigns for businesses and organizations. They work with media outlets to secure positive coverage for their clients. This course can help someone interested in public relations by teaching them creative ways to draw attention to products and services, oftentimes on a lean budget, and provide training in using online design tools to maximize their impact in social media.
Social Media Manager
Social Media Manager
Social media managers develop, implement, and manage social media strategies for businesses and organizations. They plan, create, and curate content to engage with audiences and build brand awareness. This course can help someone interested in becoming a social media manager by teaching them creative ways to draw attention to products and services, oftentimes on a lean budget, and provide training in using online design tools to maximize their impact in social media.
UI Designer
UI Designer
UI designers are responsible for the user interface of websites and other digital products. They work with product teams to ensure that products are visually appealing and easy to use. This course can help someone interested in UI design by teaching them creative ways to draw attention to products and services, oftentimes on a lean budget, and provide training in using online design tools to maximize their impact in social media.
Brand Manager
Brand Manager
Brand managers are responsible for developing and managing brand strategies for businesses and organizations. They work with marketing teams to ensure that brand messaging is consistent across all channels. This course can help someone interested in brand management by teaching them creative ways to draw attention to products and services, oftentimes on a lean budget, and provide training in using online design tools to maximize their impact in social media.
Digital Marketing Specialist
Digital Marketing Specialist
Digital marketing specialists develop and execute digital marketing campaigns for businesses and organizations. They use a variety of online channels, including social media, search engines, and email, to reach target audiences. This course can help someone interested in digital marketing by teaching them creative ways to draw attention to products and services, oftentimes on a lean budget, and provide training in using online design tools to maximize their impact in social media.
Content Creator
Content Creator
Content creators are responsible for developing and executing content strategies for a variety of platforms, including social media, websites, and blogs. They work with marketing teams to ensure that content is aligned with brand goals and objectives. This course can help someone interested in content creation by teaching them creative ways to draw attention to products and services, oftentimes on a lean budget, and provide training in using online design tools to maximize their impact in social media.
Advertising Manager
Advertising Manager
Advertising managers are responsible for developing and implementing advertising campaigns for businesses and organizations. They work with media outlets to place ads and negotiate rates. This course can help someone interested in advertising by teaching them creative ways to draw attention to products and services, oftentimes on a lean budget, and provide training in using online design tools to maximize their impact in social media.
Art Director
Art Director
Art directors are responsible for the visual appearance of a variety of media, including magazines, newspapers, websites, and social media. They work with creative teams to develop and execute visual concepts. This course can help someone interested in art direction by teaching them creative ways to draw attention to products and services, oftentimes on a lean budget, and provide training in using online design tools to maximize their impact in social media.
Marketing Manager
Marketing Manager
Marketing managers are responsible for developing and implementing marketing plans for businesses and organizations. They work with sales teams to ensure that marketing efforts are aligned with sales goals and objectives. This course can help someone interested in marketing management by teaching them creative ways to draw attention to products and services, oftentimes on a lean budget, and provide training in using online design tools to maximize their impact in social media.
Motion Designer
Motion Designer
Motion designers are responsible for the creation of animated content for a variety of media, including videos, games, and websites. They work with creative teams to develop visual concepts and bring them to life. This course can help someone interested in motion design by teaching them creative ways to draw attention to products and services, oftentimes on a lean budget, and provide training in using online design tools to maximize their impact in social media.
For more career information including salaries, visit:
OpenCourser.com/course/wlv6h0/edit
Reading list
We've selected 18 books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Edit Your Photos for Social Media Marketing using PicsArt.
Save
Provides a comprehensive overview of visual marketing strategies, including social media marketing. It offers practical advice and best practices for creating engaging visual content that drives results.
Covers all aspects of social media marketing, including content creation, community management, and paid advertising. It provides step-by-step instructions and case studies to help readers implement effective social media campaigns.
Provides an overview of social media marketing strategies and tactics, including how to use visuals effectively. It would be useful for learners who are new to social media marketing or who want to brush up on the basics.
Save
Provides a comprehensive framework for measuring the return on investment (ROI) of social media marketing campaigns. It includes case studies and examples to help readers understand how to track and measure the impact of their social media efforts.
Explores the importance of visual storytelling in marketing and provides tips on how to use visuals effectively to connect with your audience. It would be useful for learners who want to learn more about the power of visual storytelling.
Save
Provides a comprehensive overview of social media marketing, including how to create a social media strategy, how to use social media to reach your target audience, and how to measure the results of your social media campaigns. It great resource for anyone who wants to learn more about social media marketing.
Save
Provides a comprehensive overview of social media marketing, including strategies for using visuals effectively. It would be useful for learners who want to develop a strategic approach to social media marketing.
Provides a unique perspective on social media, focusing on the importance of building relationships and creating valuable content. It must-read for anyone who wants to use social media to build a successful business.
Provides a practical guide to content marketing, including how to create content that people will love and how to use content to drive traffic to your website. It valuable resource for anyone who wants to learn more about content marketing.
Provides a comprehensive guide to using visual social media platforms, including how to create and share visually appealing content. It would be useful for learners who want to learn more about visual social media marketing.
Provides a comprehensive overview of content marketing, including how to create a content strategy, how to create different types of content, and how to measure the results of your content marketing campaigns. It great resource for anyone who wants to learn more about content marketing.
Save
Provides a practical guide to measuring the return on investment (ROI) of your social media marketing campaigns. It valuable resource for anyone who wants to learn more about how to measure the success of their social media marketing efforts.
Provides a comprehensive overview of social media marketing, including how to use social media to build brand awareness, generate leads, and drive sales. It great resource for anyone who wants to learn more about social media marketing.
Provides a comprehensive overview of social media marketing, including how to use social media to build a brand, generate leads, and drive sales. It great resource for anyone who wants to learn more about social media marketing.
Provides a practical guide to social media marketing for small businesses. It includes tips on how to create a social media strategy, how to use social media to reach your target audience, and how to measure the results of your social media campaigns.
Provides a practical guide to social media marketing for nonprofits. It includes tips on how to create a social media strategy, how to use social media to reach your target audience, and how to measure the results of your social media campaigns.
Provides a practical guide to social media marketing for education. It includes tips on how to create a social media strategy, how to use social media to reach your target audience, and how to measure the results of your social media campaigns.
Provides a practical guide to social media marketing for government. It includes tips on how to create a social media strategy, how to use social media to reach your target audience, and how to measure the results of your social media campaigns.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/wlv6h0/edit
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Time
2 hours
Via
Coursera
Institution
Coursera Project Network
Instructors
Christina Record
Stacey Shanklin-Langford
Good to know
Introduces creative editing techniques for social media through the PicsArt tool
Guides learners through advanced photo editing functions within PicsArt
Emphasizes the practical application of design tools for social media marketing
Taught by industry experts with experience in social media marketing
Applicable knowledge for individuals seeking to enhance their social media presence
Suitable for learners in North America
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