Organizational Design and Management from Coursera

The HEC Organizational Design and Management Specialization will close for enrollment on August 11, 2020. If you are interested in earning a Specialization Certificate, please upgrade or apply for Financial Aid in each course of the specialization by August 11, 2020, if you have not already done so. After August 11, 2020, learners will no longer have access to courses they have not paid for. In order to earn a Specialization Certificate, you will need to complete all graded assignments, including peer reviews, by February 8, 2021. After that point, no new assignment submissions will be accepted for Certificate credit. If you are enrolled in the degree or certificate version of this course, you will not be affected and can continue your studies beyond August 11, 2020. This course is aimed at everyone with an interest in entrepreneurship and innovation. This includes graduate and undergraduate students, current, past, and future entrepreneurs, managers of innovative firms, or managers in charge of leading innovation in their company. There is no formal prerequisite for this course. Throughout the course you’ll be exposed to an in-depth analysis of four applied case studies of successful ventures, as well as both theoretical and applied frameworks that will help you to better design and manage your organization. To begin, we recommend you take a few minutes to explore our website. Click on Course Content on the left to see what material we’ll cover in each of the four modules. You can also preview the assignments you’ll need to complete to pass the course. Click Discussions to see the forums where you can discuss the course material with fellow students taking the class. Be sure to introduce yourself to everyone in the Meet and Greet forum! This course should take you about 4 weeks to complete. By the time you finish it, you’ll have learned to: •Evaluate the value-creating potential of your business idea and design the business model that is best suited to capture this value • Manage talent and creativity by structuring the right incentives for existing employees as well as design strategies to retain and attract the very best talent • Design formal organization structures that fit with the strategy of your business and the culture of your organization • Understand and manage norms guiding behavior in organizations • Recognize and manage bottlenecks hampering organizational growth We really hope that you’ll enjoy the learning journey ahead. Good luck as you get started and we look forward to seeing you in class! Profs. Giada Di Stefano and Tomasz Obloj and HEC Paris Digital Learning This course is part of the HEC Paris MSc in Innovation and Entrepreneurship. If you are admitted to the full program, your coursework will count towards your degree program.

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Suitable for both graduate and undergraduate students studying entrepreneurship and innovation

Useful for professionals seeking to advance their careers in innovation or entrepreneurship

Taught by recognized experts in organizational design and innovation from HEC Paris

Covers a wide range of topics in organizational design and management, including business model design, talent management, and organizational structure

Provides access to in-depth case studies of successful ventures to enhance understanding of best practices

Offers a comprehensive and in-depth analysis of organizational design and management principles

Reviews summary

Comprehensive organizational management

This well-designed course provides an insightful look at organizational design and management, with an emphasis on innovation and entrepreneurship. Reviewers consistently praise the course's valuable content, engaging format, and knowledgeable instructors, making it highly recommended for those seeking to build their own ventures or enhance their management skills.

Valuable tools and frameworks

"Fantastic course that provides an excellent theoretical framework as well as practical tools that could be used in one's professional journey."

Interesting case studies and interviews

"Great course. Most of the modules combine theory with very practical examples"

Passionate, knowledgeable professors

"The instructors are passionate which makes it fun to learn. Great theories and practical examples."

Clear, well-structured course

"The topics in this course were very important and I liked the methodology"

Emphasis on beverage/food industry

"I would have liked some more typical business scenarios as all were related to beverage/food industry."

Unhelpful peer assignments and feedback

"I was disappointed by the Peer Assignments and exchanges. As many assignments I reviewed never met the criteria and feedback for mine was limited."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Organizational Design and Management with these activities:

Review Basic Business Concepts

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Refresher on the fundamentals of business is essential to fully understand the more detailed topics in this course.

Browse courses on Business Models

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Re-read introductory chapters of business textbooks
Take practice quizzes on basic business concepts
Review online summaries of business principles

Curate a Collection of Resources

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A curated collection of resources can help students to stay up-to-date on the latest trends and developments in the field.

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Identify the specific topic or area of interest
Conduct research to find relevant resources
Organize and categorize the resources
Share the collection with others

Solve Coding Challenges

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The core concepts of data structures and algorithms are fundamental to many areas of computer science and programming.

Browse courses on Data Structures

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Review the theoretical concepts of data structures and algorithms
Practice solving coding challenges on platforms like LeetCode
Participate in coding competitions and hackathons

Five other activities

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Solve Business Case Studies

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This activity will help students solidify the concepts learned in modules 1 and 2 and better prepare for the nuanced topics that come in future modules.

Browse courses on Value Creation

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Identify the key issues and challenges in the case study
Analyze the data and information provided in the case study
Develop and evaluate alternative solutions to the problems identified
Present the recommended solution and justify its benefits

Build a Personal Website

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Creating a personal website allows students to showcase their skills and projects, and build their online presence.

Browse courses on Web Development

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Choose a domain name and hosting provider
Design and develop the website using HTML, CSS, and JavaScript
Create content for the website, including a portfolio and blog
Optimize the website for search engines and social media

Develop a Marketing Campaign

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This activity will help students apply the concepts of customer segmentation and marketing channels.

Browse courses on Customer Segmentation

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Research the target market and conduct customer surveys
Identify and prioritize the most promising customer segments
Develop targeted marketing messages and content for each segment
Select the most effective marketing channels and allocate the budget
Track and measure the performance of the marketing campaign

Write a Business Plan

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This activity will help students integrate their learning from all modules of the course and apply it to the real world.

Browse courses on Organizational Design

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Identify the target market and customer base
Develop a value proposition and competitive advantage
Design the organizational structure and management team
Create a financial plan and revenue model
Write the executive summary and pitch deck

Mentor Junior Students or Entrepreneurs

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Mentoring others can help students strengthen their understanding of the course concepts and develop their leadership skills.

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Identify opportunities to mentor junior students or entrepreneurs
Prepare materials and resources to support the mentees
Meet with the mentees regularly to provide guidance and support
Evaluate the progress of the mentees and provide feedback

Career center

Learners who complete Organizational Design and Management will develop knowledge and skills that may be useful to these careers:

Chief Innovation Officer

Chief Innovation Officers are in charge of managing and organizing innovation in an entire enterprise. Their job includes designing business models, leading teams to create new products, and establishing strategic partnerships. The HEC Organizational Design and Management Specialization provides a deep dive into four case studies on successful ventures and helps learners understand frameworks to better design and manage their organization. This course could strengthen a candidate for Chief Innovation Officer by providing the experience and expertise needed to succeed in this role.

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Innovation Manager

Innovation Managers are responsible for developing and executing innovation strategies for their firms. These strategies typically consist of designing and managing projects, as well as coaching teams on how to implement new ideas. The HEC Organizational Design and Management Specialization teaches learners how to evaluate business ideas and design business models to capture value. It also provides insight into the best ways to manage talent and attract the best people. This knowledge would be very helpful for Innovation Managers by enabling them to lead innovation efforts and support their teams.

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Organizational Development Consultant

Organizational Development Consultants help companies improve their performance through changes in structure, culture, and processes. They help organizations design and implement these changes. The HEC Organizational Design and Management Specialization provides a thorough analysis of how to structure an organization to fit its strategy and culture. It also teaches learners how to identify and manage the norms that guide behavior in organizations. This knowledge equips learners to be successful Organizational Development Consultants by providing them with the expertise to help their clients develop more effective organizations.

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Management Consultant

Management Consultants advise companies on how to improve their performance. They often work on projects that involve designing and implementing organizational changes. The HEC Organizational Design and Management Specialization covers the topics of how to evaluate the value-creating potential of a business idea, as well as how to manage talent and creativity. It also explores the design of formal organization structures. The knowledge gained from this course could be useful for Management Consultants, particularly those working on projects related to organizational design and management.

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Chief Operating Officer

Chief Operating Officers are responsible for the day-to-day operations of a company. They oversee the company's departments and ensure that they are working together effectively. The HEC Organizational Design and Management Specialization teaches learners how to design and manage formal organization structures, as well as how to understand and manage norms guiding behavior in organizations. This knowledge can help Chief Operating Officers improve the efficiency and effectiveness of their organizations.

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Strategy Consultant

Strategy Consultants advise clients on how to develop and execute their strategies. They often work with their clients to develop organizational structures and processes that will support the strategy. The HEC Organizational Design and Management Specialization provides a framework for evaluating business ideas and designing business models. It also covers how to manage talent and design formal organization structures. This knowledge could be helpful for Strategy Consultants who need to make recommendations to their clients on how to best structure their organizations.

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Product Manager

Product Managers are responsible for the development and launch of new products. They work with cross-functional teams to ensure that products meet customer needs and are successful in the market. The HEC Organizational Design and Management Specialization may be helpful for Product Managers who need to understand how to design and manage organizational structures that support innovation.

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Project Manager

Project Managers are responsible for planning, executing, and closing projects. They work with cross-functional teams to ensure that projects are completed on time, within budget, and to the required quality standards. The HEC Organizational Design and Management Specialization may be helpful for Project Managers who need to understand how to design and manage organizational structures and processes that support project success.

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Business Analyst

Business Analysts are responsible for analyzing and improving business processes. They work with stakeholders to identify and understand business needs and then develop solutions to meet those needs. The HEC Organizational Design and Management Specialization may be helpful for Business Analysts who need to understand how to design and manage organizational structures and processes that support business improvement.

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Human Resources Manager

Human Resources Managers are responsible for managing the human resources of an organization. They develop and implement policies and procedures related to hiring, training, and compensation. The HEC Organizational Design and Management Specialization may be helpful for Human Resources Managers who need to understand how to design and manage organizational structures and processes that support the company's strategy.

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Operations Manager

Operations Managers are responsible for the day-to-day operations of a company's production or service processes. They ensure that the processes are efficient and effective. The HEC Organizational Design and Management Specialization may be helpful for Operations Managers who need to understand how to design and manage organizational structures and processes that support the company's strategy.

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Entrepreneur

Entrepreneurs are individuals who start their own businesses. They are responsible for all aspects of their businesses, including designing the business model, managing the team, and marketing the product or service. The HEC Organizational Design and Management Specialization provides a foundation for understanding how to design and manage an organization. It also covers how to evaluate the value-creating potential of a business idea and design a business model to capture this value. This knowledge would be very helpful for Entrepreneurs who are looking to start their own businesses or grow their existing businesses.

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Financial Analyst

Financial Analysts are responsible for analyzing and interpreting financial data. They use this data to make recommendations to clients on investment decisions. The HEC Organizational Design and Management Specialization may be helpful for Financial Analysts who need to understand how to design and manage organizational structures and processes that support financial analysis.

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Data Analyst

Data Analysts are responsible for collecting, cleaning, and analyzing data. They use this data to identify trends and patterns that can help businesses make better decisions. The HEC Organizational Design and Management Specialization may be helpful for Data Analysts who need to understand how to design and manage organizational structures and processes that support data analysis.

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Software Engineer

Software Engineers are responsible for designing, developing, and maintaining software applications. They work with cross-functional teams to ensure that software applications meet user needs and are delivered on time and within budget. The HEC Organizational Design and Management Specialization may be helpful for Software Engineers who need to understand how to design and manage organizational structures and processes that support software development.

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