Behavior Change
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May 1, 2024
Updated May 9, 2025
22 minute read
Behavior change, at its core, is the study and application of how individuals and groups alter their actions and habits. It's a field that investigates why people do what they do, and what it takes to shift those behaviors, whether on a personal level, within organizations, or across entire societies. This exploration can range from understanding why someone chooses a particular brand of cereal to deciphering the complex factors that lead to large-scale social movements. The field is inherently interdisciplinary, drawing insights from psychology, sociology, economics, and communication, among others.
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Find a path to becoming a Behavior Change. Learn more at:
OpenCourser.com/topic/msww6u/behavior
