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Jeff Hurd
One of the most challenging and rewarding things a member of product can do is to pick out the next feature or epic to add to an existing product. In this course you will learn the do's and don'ts of iterating your existing product.
Read more
One of the most challenging and rewarding things a member of product can do is to pick out the next feature or epic to add to an existing product. In this course you will learn the do's and don'ts of iterating your existing product.
Read more
One of the most challenging and rewarding things a member of product can do is to pick out the next feature or epic to add to an existing product. In this course you will learn the do's and don'ts of iterating your existing product.
In this course, Exploring Iterating Product Experiences, you’ll learn to discover, prioritize, and plan improvements to existing products. First, you’ll explore qualitative and quantitative data from current product metrics, customers, and stakeholders. Next, you’ll discover where the product is falling short of KPIs and business objectives and determine what outcomes to positively impact. Finally, you’ll learn how to test and prioritize data themes into new roadmap items. When you’re finished with this course, you’ll have the product skills and knowledge needed to confidently and successfully iterate existing products.
Register for this course and see more details by visiting:
OpenCourser.com/course/1qsvcf/exploring
What's inside
Syllabus
Course Overview
Creating a Continuous Discovery and Delivery Research Plan
Gather Qualitative and Quantitative Data
Identify Data Themes and Scope
Read more
Syllabus
Course Overview
Creating a Continuous Discovery and Delivery Research Plan
Gather Qualitative and Quantitative Data
Identify Data Themes and Scope
Read more
Product Validation
Prioritize Investment Recommendations
Seek Investment Approval Using 80% Confidence for Product - Market Fit
Roadmap Implementation
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Develops skills and knowledge for systematically improving existing products
Taught by industry expert Jeff Hurd
Examines both quantitative and qualitative data to help learners determine the correct path for product development
Introduces a continuous discovery and delivery research plan for ongoing product iteration
Covers topics of high relevance to industry
Provides a strong foundation for learners with some experience in product development
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Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Exploring Iterating Product Experiences with these
activities:
Create a study guide.
Show steps
Enhances your understanding of the course material by organizing and summarizing key concepts.
Show steps
-
Review the course notes, readings, and assignments.
-
Identify key concepts and organize them into a logical structure.
-
Create summaries, diagrams, or other visual aids to reinforce your understanding.
Refresh skills in current product planning techniques
Show steps
Solidify your comprehension of the most fundamental principles of product planning to get the most out of upcoming lessons.
Browse courses on
Product Planning
Show steps
-
Review foundational frameworks and methodologies.
-
Revisit case studies and examples.
-
Consider attending a workshop or webinar on product planning.
Participate in a peer learning group.
Show steps
Provides opportunities to discuss the course material with peers, exchange ideas, and learn from different perspectives.
Show steps
-
Join or form a peer learning group.
-
Meet regularly to discuss the course material and share insights.
-
Work together on projects or assignments.
Five other activities
Expand to see all activities and additional details
Show all eight activities
Read Marty Cagan's Inspired
Show steps
Provides a foundational understanding of product management principles and best practices.
View
Transformed
on Amazon
Show steps
-
Read the book cover-to-cover.
-
Take notes and highlight key passages.
-
Discuss the book's concepts with colleagues or a mentor.
Analyze user feedback and prioritize features.
Show steps
Develops your skills in gathering and analyzing user feedback, and prioritizing features based on their impact and feasibility.
Browse courses on
Product Management
Show steps
-
Collect user feedback through surveys, interviews, or observation.
-
Analyze the feedback to identify common themes and insights.
-
Use a prioritization framework, such as the RICE method, to evaluate and rank features.
Build a simple product prototype
Show steps
Allows you to apply the principles learned in the course to a real-world scenario and gain hands-on experience in product development.
Browse courses on
Product Development
Show steps
-
Define the problem you want to solve.
-
Sketch out a solution and create a prototype.
-
Get feedback from potential users.
-
Iterate on your design based on feedback.
Develop a product roadmap
Show steps
Challenges you to synthesize the course material and apply it to a practical scenario, enhancing your understanding of product roadmap development.
Browse courses on
Product Planning
Show steps
-
Define the product's vision and goals.
-
Identify key milestones and dependencies.
-
Create a visual representation of the roadmap.
-
Get feedback and iterate on the roadmap.
Mentor a junior product manager.
Show steps
Enhances your understanding of the course material by explaining it to others and reinforces your skills through practical application.
Show steps
-
Find a junior product manager who is willing to be mentored.
-
Set up regular meetings to discuss the course material and provide guidance.
-
Answer questions and provide feedback on the mentee's work.
Create a study guide.
Show steps
Enhances your understanding of the course material by organizing and summarizing key concepts.
Show steps
Show steps
Show steps
- Review the course notes, readings, and assignments.
- Identify key concepts and organize them into a logical structure.
- Create summaries, diagrams, or other visual aids to reinforce your understanding.
Refresh skills in current product planning techniques
Show steps
Solidify your comprehension of the most fundamental principles of product planning to get the most out of upcoming lessons.
Browse courses on
Product Planning
Show steps
Show steps
Show steps
- Review foundational frameworks and methodologies.
- Revisit case studies and examples.
- Consider attending a workshop or webinar on product planning.
Participate in a peer learning group.
Show steps
Provides opportunities to discuss the course material with peers, exchange ideas, and learn from different perspectives.
Show steps
Show steps
Show steps
- Join or form a peer learning group.
- Meet regularly to discuss the course material and share insights.
- Work together on projects or assignments.
Five other activities
Expand to see all activities and additional details
Show all eight activities
Read Marty Cagan's Inspired
Show steps
Provides a foundational understanding of product management principles and best practices.
View
Transformed
on Amazon
Show steps
Show steps
Show steps
- Read the book cover-to-cover.
- Take notes and highlight key passages.
- Discuss the book's concepts with colleagues or a mentor.
Analyze user feedback and prioritize features.
Show steps
Develops your skills in gathering and analyzing user feedback, and prioritizing features based on their impact and feasibility.
Browse courses on
Product Management
Show steps
Show steps
Show steps
- Collect user feedback through surveys, interviews, or observation.
- Analyze the feedback to identify common themes and insights.
- Use a prioritization framework, such as the RICE method, to evaluate and rank features.
Build a simple product prototype
Show steps
Allows you to apply the principles learned in the course to a real-world scenario and gain hands-on experience in product development.
Browse courses on
Product Development
Show steps
Show steps
Show steps
- Define the problem you want to solve.
- Sketch out a solution and create a prototype.
- Get feedback from potential users.
- Iterate on your design based on feedback.
Develop a product roadmap
Show steps
Challenges you to synthesize the course material and apply it to a practical scenario, enhancing your understanding of product roadmap development.
Browse courses on
Product Planning
Show steps
Show steps
Show steps
- Define the product's vision and goals.
- Identify key milestones and dependencies.
- Create a visual representation of the roadmap.
- Get feedback and iterate on the roadmap.
Mentor a junior product manager.
Show steps
Enhances your understanding of the course material by explaining it to others and reinforces your skills through practical application.
Show steps
Show steps
Show steps
- Find a junior product manager who is willing to be mentored.
- Set up regular meetings to discuss the course material and provide guidance.
- Answer questions and provide feedback on the mentee's work.
Career center
Learners who complete Exploring Iterating Product Experiences will develop knowledge and skills
that may be useful to these careers:
Product Manager
Product Manager
A Product Manager is responsible for the development and launch of new products or features for a company's existing product line. They work closely with engineers, designers, and other stakeholders to ensure that the product meets the needs of the market and is delivered on time and within budget. This course can help Product Managers learn how to gather and analyze data from current product metrics, customers, and stakeholders to identify areas for improvement. They will also learn how to prioritize and plan improvements to existing products, and how to test and validate new features before they are released.
Product Owner
Product Owner
A Product Owner is responsible for the development and delivery of a company's products. They work closely with engineers, designers, and other stakeholders to ensure that the product meets the needs of the market and is delivered on time and within budget. This course can help Product Owners learn how to gather and analyze data from current product metrics, customers, and stakeholders to identify areas for improvement. They will also learn how to prioritize and plan improvements to existing products, and how to test and validate new features before they are released.
Product Designer
Product Designer
A Product Designer is responsible for the design of a company's products, including the user interface, functionality, and overall user experience. They work closely with engineers and other stakeholders to ensure that the product is easy to use, meets the needs of the market, and is visually appealing. This course can help Product Designers learn how to gather and analyze data from current product metrics, customers, and stakeholders to identify areas for improvement. They will also learn how to prioritize and plan improvements to existing products, and how to test and validate new features before they are released.
UX Researcher
UX Researcher
A UX Researcher is responsible for conducting research to understand the needs of users and improve the user experience of products. They work closely with other stakeholders to identify research questions, develop research plans, and present their findings. This course can help UX Researchers learn how to gather and analyze data from current product metrics, customers, and stakeholders to identify areas for improvement. They will also learn how to prioritize and plan improvements to existing products, and how to test and validate new features before they are released.
Software Engineer
Software Engineer
A Software Engineer is responsible for the design, development, and maintenance of software applications. They work closely with other engineers and stakeholders to ensure that the software is reliable, efficient, and meets the needs of the user. This course can help Software Engineers learn how to gather and analyze data from current product metrics, customers, and stakeholders to identify areas for improvement. They will also learn how to prioritize and plan improvements to existing products, and how to test and validate new features before they are released.
Data Analyst
Data Analyst
A Data Analyst is responsible for collecting, analyzing, and interpreting data to help businesses make informed decisions. They work closely with other stakeholders to identify the data that is needed, develop data analysis plans, and present their findings. This course can help Data Analysts learn how to gather and analyze data from current product metrics, customers, and stakeholders to identify areas for improvement. They will also learn how to prioritize and plan improvements to existing products, and how to test and validate new features before they are released.
Marketing Manager
Marketing Manager
A Marketing Manager is responsible for developing and executing marketing campaigns to promote a company's products or services. They work closely with other stakeholders to identify the target market, develop marketing strategies, and measure the success of marketing campaigns. This course can help Marketing Managers learn how to gather and analyze data from current product metrics, customers, and stakeholders to identify areas for improvement. They will also learn how to prioritize and plan improvements to existing products, and how to test and validate new features before they are released.
Sales Manager
Sales Manager
A Sales Manager is responsible for leading and managing a team of sales representatives. They work closely with other stakeholders to develop sales strategies, set sales goals, and motivate and support the sales team. This course can help Sales Managers learn how to gather and analyze data from current product metrics, customers, and stakeholders to identify areas for improvement. They will also learn how to prioritize and plan improvements to existing products, and how to test and validate new features before they are released.
Business Analyst
Business Analyst
A Business Analyst is responsible for analyzing business processes and systems to identify areas for improvement. They work closely with other stakeholders to understand the business needs, develop solutions, and implement improvements. This course can help Business Analysts learn how to gather and analyze data from current product metrics, customers, and stakeholders to identify areas for improvement. They will also learn how to prioritize and plan improvements to existing products, and how to test and validate new features before they are released.
Customer Success Manager
Customer Success Manager
A Customer Success Manager is responsible for ensuring that customers are satisfied with a company's products or services. They work closely with customers to understand their needs, resolve their issues, and provide ongoing support. This course can help Customer Success Managers learn how to gather and analyze data from current product metrics, customers, and stakeholders to identify areas for improvement. They will also learn how to prioritize and plan improvements to existing products, and how to test and validate new features before they are released.
Agile Coach
Agile Coach
An Agile Coach is responsible for helping organizations adopt and implement Agile methodologies. They work closely with teams to assess their current practices, identify areas for improvement, and develop and implement Agile solutions. This course can help Agile Coaches learn how to gather and analyze data from current product metrics, customers, and stakeholders to identify areas for improvement. They will also learn how to prioritize and plan improvements to existing products, and how to test and validate new features before they are released.
Project Manager
Project Manager
A Project Manager is responsible for planning, executing, and closing projects. They work closely with other stakeholders to define project scope, develop project plans, and track project progress. This course can help Project Managers learn how to gather and analyze data from current product metrics, customers, and stakeholders to identify areas for improvement. They will also learn how to prioritize and plan improvements to existing products, and how to test and validate new features before they are released.
Scrum Master
Scrum Master
A Scrum Master is responsible for facilitating Scrum teams and helping them to deliver successful products. They work closely with the team to remove impediments, resolve conflicts, and improve team performance. This course can help Scrum Masters learn how to gather and analyze data from current product metrics, customers, and stakeholders to identify areas for improvement. They will also learn how to prioritize and plan improvements to existing products, and how to test and validate new features before they are released.
UX Designer
UX Designer
A UX Designer is responsible for designing the user experience of products and services. They work closely with other stakeholders to understand the user's needs, develop user experience strategies, and create user interfaces. This course can help UX Designers learn how to gather and analyze data from current product metrics, customers, and stakeholders to identify areas for improvement. They will also learn how to prioritize and plan improvements to existing products, and how to test and validate new features before they are released.
Information Architect
Information Architect
An Information Architect is responsible for designing the structure and organization of information. They work closely with other stakeholders to understand the user's needs, develop information architectures, and create navigation systems. This course can help Information Architects learn how to gather and analyze data from current product metrics, customers, and stakeholders to identify areas for improvement. They will also learn how to prioritize and plan improvements to existing products, and how to test and validate new features before they are released.
For more career information including salaries, visit:
OpenCourser.com/course/1qsvcf/exploring
Reading list
We've selected 14 books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Exploring Iterating Product Experiences.
Provides a comprehensive guide to developing and launching successful products using the Lean methodology. offers practical frameworks and tools for prioritizing features, validating ideas, and iterating based on user feedback.
Save
Offers insights on building successful technology products and explores the role of product managers in driving innovation. emphasizes the importance of customer-centricity, data-driven decision-making, and continuous learning.
Provides a practical guide for embedding a culture of continuous discovery in product teams. helps readers learn how to gather and analyze feedback, identify opportunities for improvement, and make data-informed decisions.
Save
Introduces a structured approach to defining and prioritizing user stories. helps readers create effective product roadmaps that align with user needs and business objectives.
Provides a theoretical framework for understanding how disruptive technologies can challenge established businesses. offers insights on how incumbents can adapt and innovate to stay ahead in rapidly changing markets.
Save
Offers a practical guide for developing effective and actionable strategies. helps readers define clear goals, identify core competencies, and create plans that can be executed and measured.
Introduces a structured process for rapidly planning and testing new product ideas. provides a step-by-step guide to conducting sprint exercises, generating prototypes, and gathering feedback.
Provides principles and guidelines for designing user-friendly products and services. offers insights into cognitive psychology, perception, and human-computer interaction.
Introduces a framework for developing and refining value propositions that meet the needs of customers and businesses. provides tools and techniques for understanding customer pain points, defining unique selling propositions, and creating compelling value statements.
Save
Offers a practical guide for startups and small businesses to gain traction and grow their user base. shares stories and insights on how to attract early customers, build viral loops, and create a sustainable growth strategy.
Save
Provides a collection of essays on various topics related to product management. offers insights into building successful technology products, managing teams, and creating a culture of innovation.
Explores the challenges and strategies for successfully transitioning a product from early adopters to mainstream customers. discusses the different phases of the technology adoption lifecycle and provides guidance on how to navigate the gap between these phases.
Introduces a lean approach to building and launching successful businesses. emphasizes the importance of testing assumptions, gathering feedback, and iterating rapidly based on data.
Save
Provides a practical guide for using Scrum to develop and manage agile products. covers topics such as agile principles, user stories, sprint planning, and retrospectives.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/1qsvcf/exploring
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Exploring Product Discovery Foundations
Time
112 hours
Level
Advanced
Via
Pluralsight
Instructor
Jeff Hurd
Language
English
Good to know
Develops skills and knowledge for systematically improving existing products
Taught by industry expert Jeff Hurd
Examines both quantitative and qualitative data to help learners determine the correct path for product development
Introduces a continuous discovery and delivery research plan for ongoing product iteration
Covers topics of high relevance to industry
Provides a strong foundation for learners with some experience in product development
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