Exploring Assessing Evidence-based Opportunities from Pluralsight

This course will teach you to explore opportunities in the market instead of ideas and applying them via design and lean thinking practices.

Understand how to assess product opportunities using lean and Agile practices. In this course, Exploring Assessing Evidence-based Opportunities, you’ll learn to explore opportunities in the market instead of ideas and applying them via design and lean thinking practices, as well as keeping stakeholders satisfied by validating their ideas.

First, you’ll explore how to generate solution ideas, which techniques can be used to generate them, how to evaluate them, how to prioritize them; as well as discussing prioritization of ideas versus opportunities.

Next, you’ll discover how to create prototypes on different levels, prototyping benefits, exploring ideas with prototyping; and tips and benefits about working together with product designers and how to manage the co-designing process.

Finally, you’ll learn how to create a stakeholder validation plan, its preparation steps, usage of prototypes in the plan, including data collection as evidence, and applying design thinking practices to iteratively improve the plan.

When you are finished with the course, you’ll have the skills and knowledge of exploring the delivery and evolution of the products with opportunities discovered and executed, needed to compete with the products in the market.

What's inside

Syllabus

Course Overview

Generating Solution Ideas and Prioritization

Co-creating Prototypes From Ideas With Product Designers

Create a Stakeholder Plan Validation with Evidences

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Examines market opportunities, which is highly relevant to commerce and industry

Emphasizes the validation of ideas, which is beneficial for product development

Explores design thinking practices, which is becoming more common in industry

Teaches prototyping, which is a key skill for product designers

Covers prioritizing ideas, which is crucial for product managers

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Exploring Assessing Evidence-based Opportunities with these activities:

Review fundamental concepts

Show steps

Strengthen your understanding of foundational concepts and principles related to the course, ensuring a solid base for deeper exploration and learning.

Show steps

Review lecture notes and textbooks
Attempt practice problems
Participate in online forums

Connect with mentors

Show steps

Seek guidance from experienced professionals or individuals who can provide insights, support, and career advice, enhancing your learning and professional growth.

Browse courses on Mentoring

Show steps

Identify potential mentors
Initiate contact and express your interest
Establish meeting times and discuss expectations

Compile a resource list

Show steps

Gather and organize relevant articles, books, videos, and other resources to support your learning throughout the course and beyond.

Browse courses on Resources

Show steps

Search for resources online and through libraries
Bookmark and annotate resources
Create a central repository for resources

Six other activities

Expand to see all activities and additional details

Show all nine activities

Learn about Agile and Lean methodologies

Show steps

Gain insights into industry-leading methodologies that promote iterative development, flexibility, and continuous improvement, enhancing your understanding of efficient product delivery.

Browse courses on Agile

Show steps

Read articles and books on Agile and Lean
Watch videos and tutorials
Attend webinars and workshops

Practice agile and lean techniques

Show steps

Engage in hands-on practice to reinforce agile and lean concepts, developing proficiency and strengthening your ability to apply these methodologies in real-world settings.

Browse courses on Practice

Show steps

Find practice exercises and simulations
Work through examples and case studies
Participate in coding challenges

Participate in peer review sessions

Show steps

Engage with fellow learners to exchange ideas, provide feedback on prototypes, and improve solutions through constructive critique and collaboration.

Browse courses on Peer Review

Show steps

Join or form a study group
Attend peer review meetings
Give and receive constructive feedback
Learn from diverse perspectives

Create a market research plan

Show steps

Develop a comprehensive plan to identify and evaluate potential market opportunities, ensuring a data-driven approach to product and strategy development.

Browse courses on Market Research

Show steps

Define research objectives and scope
Identify target market and competition
Select research methodologies and data sources
Design and conduct research
Analyze and interpret results

Design a product prototype

Show steps

Build a tangible or digital representation of a potential product, enabling stakeholders to visualize and interact with the concept, facilitating feedback and refinement.

Show steps

Ideate and sketch product concepts
Create low-fidelity prototypes
Gather and incorporate user feedback
Iterate and refine product design
Create high-fidelity prototypes

Volunteer your skills

Show steps

Apply your knowledge and skills to real-world projects or volunteer activities, gaining practical experience and contributing to your community.

Browse courses on Volunteering

Show steps

Identify volunteer opportunities
Contact organizations and inquire about needs
Contribute your skills and assist with projects

Career center

Learners who complete Exploring Assessing Evidence-based Opportunities will develop knowledge and skills that may be useful to these careers:

Product Manager

Product Managers are responsible for the development, launch, and management of new products and services. They work closely with engineers, designers, and marketers to bring ideas to life and ensure that they meet the needs of customers. As such, this course can be a great way to learn the skills and knowledge needed to be successful in product management.

See salaries and explore the career path for Product Manager

Product Designer

Product Designers focus on the user experience of products and services. They work with engineers and other stakeholders to create products that are both useful and enjoyable to use. This course can help Product Designers learn how to conduct user research, develop prototypes, and work with other team members to create successful products.

See salaries and explore the career path for Product Designer

User Experience (UX) Researcher

User Experience (UX) Researchers conduct research to understand how users interact with products and services. They use this information to improve the user experience and make products more user-friendly. As such, this course can help UX Researchers learn how to conduct research, analyze data, and make recommendations for improving the user experience.

See salaries and explore the career path for User Experience (UX) Researcher

Market Researcher

Market Researchers conduct research to understand the needs and wants of consumers. They use this information to help businesses develop products and services that meet the needs of their target market. As such, this course can help Market Researchers learn how to conduct market research, analyze data, and make recommendations for improving marketing campaigns.

See salaries and explore the career path for Market Researcher

Project Manager

Project Managers are responsible for planning, executing, and controlling projects. They work with teams of people to deliver projects on time, within budget, and to the required quality. As such, this course can help Project Managers learn how to develop project plans, manage resources, and track progress.

See salaries and explore the career path for Project Manager

Business Analyst

Business Analysts gather and analyze data to understand how businesses operate. They use this information to help businesses improve their operations and make better decisions. As such, this course can help Business Analysts learn how to gather data, analyze data, and make recommendations for improving business operations.

See salaries and explore the career path for Business Analyst

Data Analyst

Data Analysts gather and analyze data to help businesses make better decisions. They use statistical techniques to identify trends and patterns in data. As such, this course can help Data Analysts learn how to gather data, analyze data, and make recommendations for improving business operations.

See salaries and explore the career path for Data Analyst

Strategy Consultant

Strategy Consultants help businesses develop and implement strategies to achieve their goals. They work with businesses to identify opportunities, develop strategies, and implement plans. As such, this course can help Strategy Consultants learn how to conduct market research, analyze data, and make recommendations for improving business operations.

See salaries and explore the career path for Strategy Consultant

Growth Hacker

Growth Hackers are responsible for driving growth for businesses. They use creative and innovative marketing techniques to attract new customers and retain existing ones. As such, this course can help Growth Hackers learn how to conduct market research, analyze data, and make recommendations for improving marketing campaigns.

See salaries and explore the career path for Growth Hacker

Marketing Manager

Marketing Managers are responsible for planning, executing, and evaluating marketing campaigns. They work with teams of people to develop and implement marketing strategies.

See salaries and explore the career path for Marketing Manager

Sales Manager

Sales Managers are responsible for leading and managing sales teams. They work with sales teams to develop and implement sales strategies to achieve sales goals.

See salaries and explore the career path for Sales Manager

Financial Analyst

Financial Analysts gather and analyze data to help businesses make financial decisions. They use financial models to evaluate investments and make recommendations for improving financial performance.

See salaries and explore the career path for Financial Analyst

Operations Manager

Operations Managers are responsible for planning, executing, and controlling the operations of a business. They work with teams of people to ensure that the business runs smoothly and efficiently.

See salaries and explore the career path for Operations Manager

Management Consultant

Management Consultants help businesses improve their operations and performance. They work with businesses to identify opportunities, develop strategies, and implement plans.

See salaries and explore the career path for Management Consultant

Entrepreneur

Entrepreneurs start and run their own businesses. They identify opportunities, develop business plans, and raise capital to launch and grow their businesses.

See salaries and explore the career path for Entrepreneur