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Alfaisal.KLD

يرتبط النجاح عادة بالقدرة على التأثير في الآخرين وتغيير آرائهم، بل وتحقيق درجة كبيرة من التوافق معهم، لذلك فإن الشخص الذي يمتلك القدرة على الإقناع (Persuasion) يمتلك أحد أهم المفاتيح الأساسية للنجاح والتميز.

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يرتبط النجاح عادة بالقدرة على التأثير في الآخرين وتغيير آرائهم، بل وتحقيق درجة كبيرة من التوافق معهم، لذلك فإن الشخص الذي يمتلك القدرة على الإقناع (Persuasion) يمتلك أحد أهم المفاتيح الأساسية للنجاح والتميز.

هذه الدورة هي دورة تمهيدية؛ فهي تلقي الضوء على أساسيات الموضوع بشكل عام بهدف التعريف به وبمحاوره الأساسية التي يجب الإلمام بها.

إذا كنت من المهتمين بفهم فن الإقناع، أو كان مجال عملك يتطلب توظيف ذلك في سياق عملك، فهذه الدورة ستكون مثالية لإغناء خبرتك وتطوير مهاراتك بشكل فعال ومؤثر.

حيث ستزودك هذه الدورة باطلاع واسع ودقيق على مجموعة من المحاور المتعلقة بهذا الموضوع، مثل: شرح مراحل وأدوات الإقناع، فهم أنماط وأشكال الإقناع، استعراض عناصر الإقناع، تعريف الإقناع.

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What's inside

Syllabus

فن الإقناع
ستزودك هذه الدورة باطلاع واسع ودقيق على مجموعة من المحاور المتعلقة بهذا الموضوع، مثل: شرح مراحل وأدوات الإقناع، فهم أنماط وأشكال الإقناع، استعراض عناصر الإقناع، تعريف الإقناع.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Defines persuasion and its elements, building a foundational understanding for learners
Covers various methods and aspects of persuasion, providing a comprehensive overview of the subject
Taught by Alfaisal.KLD, who have expertise in the field of persuasion
Suitable for individuals interested in understanding and applying the art of persuasion
Can enhance knowledge and skills for those working in fields that require persuasion techniques

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in فن الإقناع | The Art of Persuasion with these activities:
Review stages of persuasion
Reviewing the stages of persuasion helps reinforce the theoretical concepts and provides a basis for understanding the practical applications.
Browse courses on Persuasion
Show steps
  • Familiarize yourself with the five stages of persuasion: preparation, approach, presentation, handling objections, and closing.
Read 'Influencer' by Robert Cialdini
This book provides a comprehensive overview of persuasion techniques and principles, enhancing your understanding of the subject matter.
Show steps
  • Purchase or borrow the book 'Influence: The Psychology of Persuasion' by Robert B. Cialdini.
  • Diligently read and comprehend the content of the book.
  • Summarize and record key insights, principles, and techniques discussed in the book.
Explore online persuasion tutorials
Seeking additional tutorials helps reinforce the concepts covered in the course and provides diverse perspectives on persuasion.
Browse courses on Persuasion Techniques
Show steps
  • Search for reputable online resources and tutorials on persuasion.
  • Follow and engage with the tutorials, taking notes on key insights and strategies.
Three other activities
Expand to see all activities and additional details
Show all six activities
Volunteer for a non-profit organization focused on persuasion
Volunteering for a non-profit organization focused on persuasion provides hands-on experience and insights into practical applications of persuasion.
Browse courses on Volunteering
Show steps
  • Identify non-profit organizations in your area that focus on persuasion or advocacy.
  • Contact the organizations and inquire about volunteer opportunities.
  • Participate in relevant activities such as fundraising campaigns, public speaking events, or community outreach programs.
Participate in a persuasive speech competition
Participating in a persuasive speech competition provides an opportunity to showcase and enhance your persuasion skills in a real-world setting.
Browse courses on Public Speaking
Show steps
  • Identify and research a topic that you are passionate about and have a strong opinion on.
  • Craft a persuasive and engaging speech outline.
  • Practice delivering your speech effectively, utilizing appropriate body language and vocal techniques.
  • Participate in the competition and present your speech confidently.
  • Seek feedback from judges and audience members to identify areas for improvement.
Develop a persuasive campaign for a social cause
Initiating a persuasive campaign for a social cause allows you to apply your knowledge and skills to make a meaningful impact.
Show steps
  • Identify a social cause that you are passionate about and believe in.
  • Research and understand the target audience for your campaign.
  • Develop a clear and concise persuasive message that resonates with the target audience.
  • Choose appropriate channels and strategies to disseminate your message effectively.
  • Monitor and evaluate the impact of your campaign and make adjustments as needed.

Career center

Learners who complete فن الإقناع | The Art of Persuasion will develop knowledge and skills that may be useful to these careers:
Lawyer
Lawyers are responsible for representing clients in legal matters. They work with clients to understand their legal needs and develop strategies to achieve their goals. The Art of Persuasion course can help Lawyers develop the skills they need to persuade judges and juries to rule in favor of their clients. The course will teach students the principles of persuasion, the different types of persuasive messages, and how to use persuasive techniques to achieve their goals.
Marketing Manager
Marketing Managers are responsible for developing and executing marketing campaigns for their companies. They work with clients to understand their business objectives and develop strategies to achieve those objectives. The Art of Persuasion course can help Marketing Managers develop the skills they need to persuade customers to choose their company's products or services. The course will teach students the principles of persuasion, the different types of persuasive messages, and how to use persuasive techniques to achieve their goals.
Sales Manager
Sales Managers are responsible for managing the sales teams of their companies. They work with sales teams to develop and execute sales strategies. The Art of Persuasion course can help Sales Managers develop the skills they need to persuade customers to choose their company's products or services. The course will teach students the principles of persuasion, the different types of persuasive messages, and how to use persuasive techniques to achieve their goals.
Business Development Manager
Business Development Managers are responsible for generating new business for their companies. They work with potential clients to identify their needs and develop solutions that meet those needs. The Art of Persuasion course can help Business Development Managers develop the skills they need to persuade potential clients to choose their company's products or services. The course will teach students the principles of persuasion, the different types of persuasive messages, and how to use persuasive techniques to achieve their goals.
Public Relations Specialist
Public Relations Specialists are responsible for managing the public relations of their organizations. They work with the media to promote their organization's image and to build relationships with key stakeholders. The Art of Persuasion course can help Public Relations Specialists develop the skills they need to persuade the media to cover their organization's news and to build relationships with key stakeholders. The course will teach students the principles of persuasion, the different types of persuasive messages, and how to use persuasive techniques to achieve their goals.
Consultant
Consultants provide advice and guidance to businesses and organizations on a variety of topics, including marketing, finance, and human resources. They work with clients to identify their challenges and develop solutions to overcome those challenges. The Art of Persuasion course can help Consultants develop the skills they need to persuade clients to choose their services and to develop effective solutions. The course will teach students the principles of persuasion, the different types of persuasive messages, and how to use persuasive techniques to achieve their goals.
Customer Success Manager
Customer Success Managers are responsible for ensuring that customers are satisfied with their products or services. They work with customers to identify their needs and develop solutions to meet those needs. The Art of Persuasion course can help Customer Success Managers develop the skills they need to persuade customers to stay with their company and to continue using their products or services. The course will teach students the principles of persuasion, the different types of persuasive messages, and how to use persuasive techniques to achieve their goals.
Training Manager
Training Managers are responsible for developing and delivering training programs for their organizations. They work with employees to help them develop new skills and knowledge. The Art of Persuasion course can help Training Managers develop the skills they need to persuade employees to participate in training programs and to learn new skills. The course will teach students the principles of persuasion, the different types of persuasive messages, and how to use persuasive techniques to achieve their goals.
Fundraiser
Fundraisers are responsible for raising money for non-profit organizations. They work with donors to identify their interests and develop strategies to persuade them to donate to their organization. The Art of Persuasion course can help Fundraisers develop the skills they need to persuade donors to choose their organization and to donate money. The course will teach students the principles of persuasion, the different types of persuasive messages, and how to use persuasive techniques to achieve their goals.
Politician
Politicians are responsible for representing the interests of their constituents. They work with constituents to understand their needs and develop policies to address those needs. The Art of Persuasion course can help Politicians develop the skills they need to persuade voters to elect them and to support their policies. The course will teach students the principles of persuasion, the different types of persuasive messages, and how to use persuasive techniques to achieve their goals.
Advertising Account Manager
Advertising Account Managers are responsible for developing and executing advertising campaigns for their clients. They work with clients to understand their business objectives and develop strategies to achieve those objectives. The Art of Persuasion course can help Advertising Account Managers develop the skills they need to persuade clients to choose their services and to develop effective advertising campaigns. The course will teach students the principles of persuasion, the different types of persuasive messages, and how to use persuasive techniques to achieve their goals.
Teacher
Teachers are responsible for educating students in a variety of subjects. They work with students to help them learn and grow. The Art of Persuasion course can help Teachers develop the skills they need to persuade students to learn. The course will teach students the principles of persuasion, the different types of persuasive messages, and how to use persuasive techniques to achieve their goals.
Event Planner
Event Planners are responsible for planning and executing events, such as conferences, weddings, and parties. They work with clients to understand their vision for the event and develop a plan to make that vision a reality. The Art of Persuasion course can help Event Planners develop the skills they need to persuade clients to choose their services and to develop effective event plans. The course will teach students the principles of persuasion, the different types of persuasive messages, and how to use persuasive techniques to achieve their goals.
Writer
Writers are responsible for writing a variety of content, such as articles, blog posts, and books. They work with editors and publishers to develop and publish their work. The Art of Persuasion course can help Writers develop the skills they need to persuade editors and publishers to publish their work. The course will teach students the principles of persuasion, the different types of persuasive messages, and how to use persuasive techniques to achieve their goals.
Human Resources Manager
Human Resources Managers are responsible for managing the human resources of their organizations. They work with employees to identify their needs and develop strategies to meet those needs. The Art of Persuasion course can help Human Resources Managers develop the skills they need to persuade employees to stay with their organization and to be productive members of the team. The course will teach students the principles of persuasion, the different types of persuasive messages, and how to use persuasive techniques to achieve their goals.

Reading list

We've selected 11 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in فن الإقناع | The Art of Persuasion.
This classic work on persuasion provides a comprehensive framework for understanding how people are influenced and how to use this knowledge to be more persuasive. It must-read for anyone interested in the art of persuasion.
Builds on Cialdini's previous work on persuasion and introduces the concept of pre-suasion, which is the idea that we can prime people to be more receptive to our messages before we even deliver them. It valuable resource for anyone who wants to learn how to be more effective in their communication.
This ancient Chinese military treatise classic work on strategy and tactics. It is full of insights that can be applied to any situation where you are trying to persuade someone to do something. It valuable resource for anyone who wants to learn how to be more persuasive in their professional and personal life.
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Provides a fascinating look at the two systems of thinking that our brains use: System 1, which is fast, intuitive, and emotional, and System 2, which is slow, deliberate, and rational. It valuable resource for anyone who wants to learn more about how we make decisions and how to be more persuasive in our communication.
This textbook provides a comprehensive overview of the principles and practices of communication. It valuable resource for anyone who wants to learn more about the art of communication.
Provides a practical guide to the art and science of personal magnetism. It teaches us how to develop our charisma and how to use it to be more persuasive in our communication. It valuable resource for anyone who wants to learn how to be more effective in their communication.
Provides a behind-the-scenes look at the presentation techniques of Steve Jobs. It is full of tips and techniques that can help you to be more effective in your presentations.
Provides a practical guide to the laws of leadership. It is full of tips and techniques that can help you to be more effective in your leadership role.
This classic work on self-help provides a framework for personal and professional success. It is full of tips and techniques that can help you to be more effective in your life and work.
Provides a dark and cynical look at the laws of power. It is full of tips and techniques that can help you to be more successful in your career and personal life.

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