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Emmanuel Ibekwe
This 1.5-hour long project-based course is an introduction on how to design an email newsletter using MailChimp. A lot of the emails you get follow this process of creation and design before they get to reach your device. Here, we will learn to design the same newsletters using MailChimp. MailChimp is an email service platform and autoresponder for email marketing. By the end of this project, you will create a newsletter template for marketing purposes.
Note: If you don't have a MailChimp account, you will need to create one to be able to complete the content.
Register for this course and see more details by visiting:
OpenCourser.com/course/bkcts2/design
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Teaches a fundamental skill for marketing and advertising
Provides hands-on experience with MailChimp
Beginner-friendly introduction to email newsletter design
Requires learners to have a MailChimp account
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Reviews summary
Mailchimp newsletter design mastery
Students enrolled in this entry-level course will learn how to design email newsletters using Mailchimp. This is a project-based course and includes materials on email marketing subject matter. Reviews indicate that there are some audio and visual issues that detract from the course's overall quality.
This is a brief course.
"This 1.5-hour long project-based course..."
Instruction is clear and to-the-point.
"...the teacher was calm and the pacing of the learning was well done..."
Audio issues can be distracting.
"The sound quality of these videos is horrible."
"I can't understand the instructor as the sound tends to drop out on a regular five second cycle."
Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Design an Email Newsletter Using Mailchimp with these
activities:
Review MailChimp interface basics
Show steps
Solidify the basic skills required in the course by becoming familiar with MailChimp's main features and functionality.
Browse courses on
Mailchimp
Show steps
-
Visit the MailChimp tutorial page
-
Explore the MailChimp's dashboard
-
Create and edit a draft campaign
-
Review email templates
Complete an advanced MailChimp tutorial
Show steps
Review the basics of using MailChimp by following a comprehensive tutorial, this will help solidify your knowledge base before jumping into the course's material.
Browse courses on
Mailchimp
Show steps
-
Search on Coursera for a 'MailChimp Tutorial' and choose one to complete
-
Follow the steps in the tutorial carefully and watch for details
-
Set up a MailChimp account and test out the features
Review Mailchimp's documentation
Show steps
Familiarize yourself with the platform's features and best practices.
Browse courses on
Mailchimp
Show steps
-
Visit Mailchimp's website and explore their help center.
-
Review tutorials and documentation on creating email templates.
Five other activities
Expand to see all activities and additional details
Show all eight activities
Join an online forum or discussion group
Show steps
Connect with other learners and share knowledge and experiences.
Show steps
-
Search for online forums or discussion groups related to email marketing.
-
Create an account and introduce yourself.
-
Participate in discussions and ask questions.
Design an email newsletter layout
Show steps
Designing an email newsletter layout will allow you to practice your skills and better understand the process of creating a visually appealing newsletter.
Browse courses on
Email Design
Show steps
-
Plan the layout of your email newsletter, including the header, body, and footer
-
Choose a template or create your own using MailChimp's drag-and-drop editor
-
Add images, text, and other elements to your layout
Design a test newsletter template
Show steps
Reinforce your understanding by designing a template from scratch.
Show steps
-
Choose a target audience and purpose for your newsletter.
-
Select a template from Mailchimp's gallery.
-
Customize the template with your own content and branding.
Complete additional tutorials on Mailchimp's features
Show steps
Deepen your understanding of the platform's advanced features.
Browse courses on
Mailchimp
Show steps
-
Explore Mailchimp's Academy for free online courses.
-
Follow step-by-step tutorials on Mailchimp's blog or YouTube channel.
Create a marketing newsletter for a real-world client
Show steps
Apply your skills to a practical project and gain valuable experience.
Show steps
-
Identify a client and their marketing goals.
-
Research their target audience and develop a content strategy.
-
Design and create the newsletter using Mailchimp.
-
Send the newsletter to the client's email list.
-
Monitor the newsletter's performance and make improvements as needed.
Review MailChimp interface basics
Show steps
Solidify the basic skills required in the course by becoming familiar with MailChimp's main features and functionality.
Browse courses on
Mailchimp
Show steps
Show steps
Show steps
- Visit the MailChimp tutorial page
- Explore the MailChimp's dashboard
- Create and edit a draft campaign
- Review email templates
Complete an advanced MailChimp tutorial
Show steps
Review the basics of using MailChimp by following a comprehensive tutorial, this will help solidify your knowledge base before jumping into the course's material.
Browse courses on
Mailchimp
Show steps
Show steps
Show steps
- Search on Coursera for a 'MailChimp Tutorial' and choose one to complete
- Follow the steps in the tutorial carefully and watch for details
- Set up a MailChimp account and test out the features
Review Mailchimp's documentation
Show steps
Familiarize yourself with the platform's features and best practices.
Browse courses on
Mailchimp
Show steps
Show steps
Show steps
- Visit Mailchimp's website and explore their help center.
- Review tutorials and documentation on creating email templates.
Five other activities
Expand to see all activities and additional details
Show all eight activities
Join an online forum or discussion group
Show steps
Connect with other learners and share knowledge and experiences.
Show steps
Show steps
Show steps
- Search for online forums or discussion groups related to email marketing.
- Create an account and introduce yourself.
- Participate in discussions and ask questions.
Design an email newsletter layout
Show steps
Designing an email newsletter layout will allow you to practice your skills and better understand the process of creating a visually appealing newsletter.
Browse courses on
Email Design
Show steps
Show steps
Show steps
- Plan the layout of your email newsletter, including the header, body, and footer
- Choose a template or create your own using MailChimp's drag-and-drop editor
- Add images, text, and other elements to your layout
Design a test newsletter template
Show steps
Reinforce your understanding by designing a template from scratch.
Show steps
Show steps
Show steps
- Choose a target audience and purpose for your newsletter.
- Select a template from Mailchimp's gallery.
- Customize the template with your own content and branding.
Complete additional tutorials on Mailchimp's features
Show steps
Deepen your understanding of the platform's advanced features.
Browse courses on
Mailchimp
Show steps
Show steps
Show steps
- Explore Mailchimp's Academy for free online courses.
- Follow step-by-step tutorials on Mailchimp's blog or YouTube channel.
Create a marketing newsletter for a real-world client
Show steps
Apply your skills to a practical project and gain valuable experience.
Show steps
Show steps
Show steps
- Identify a client and their marketing goals.
- Research their target audience and develop a content strategy.
- Design and create the newsletter using Mailchimp.
- Send the newsletter to the client's email list.
- Monitor the newsletter's performance and make improvements as needed.
Career center
Learners who complete Design an Email Newsletter Using Mailchimp will develop knowledge and skills
that may be useful to these careers:
Project Manager
Project Manager
A Project Manager is responsible for planning, organizing, and executing projects. This course would be helpful for someone in this role because it provides a step-by-step guide on how to design an email newsletter using MailChimp. This knowledge would be valuable for a Project Manager because it would help them to create effective email newsletters that reach their target audience.
Marketing Specialist
Marketing Specialist
A Marketing Specialist is responsible for developing and implementing marketing campaigns. This course would be helpful for someone in this role because it provides a step-by-step guide on how to design an email newsletter using MailChimp. This knowledge would be valuable for a Marketing Specialist because it would help them to create effective email newsletters that reach their target audience.
Digital Marketing Specialist
Digital Marketing Specialist
A Digital Marketing Specialist is responsible for developing and implementing digital marketing campaigns. This course would be helpful for someone in this role because it provides a step-by-step guide on how to design an email newsletter using MailChimp. This knowledge would be valuable for a Digital Marketing Specialist because it would help them to create effective email newsletters that reach their target audience.
Copywriter
Copywriter
A Copywriter is responsible for writing persuasive and engaging content, such as ad copy, website copy, and email newsletters. This course would be helpful for someone in this role because it provides a step-by-step guide on how to design an email newsletter using MailChimp. This knowledge would be valuable for a Copywriter because it would help them to create effective email newsletters that reach their target audience.
Content Marketing Specialist
Content Marketing Specialist
A Content Marketing Specialist is responsible for creating and distributing content that is valuable to their target audience. This course would be helpful for someone in this role because it provides a step-by-step guide on how to design an email newsletter using MailChimp. This knowledge would be valuable for a Content Marketing Specialist because it would help them to create effective email newsletters that reach their target audience.
Email Marketing Manager
Email Marketing Manager
An Email Marketing Manager is responsible for developing and executing email marketing campaigns. This course would be helpful for someone in this role because it provides a step-by-step guide on how to design an email newsletter using MailChimp. This knowledge would be valuable for an Email Marketing Manager because it would help them to create effective email newsletters that reach their target audience.
Editor
Editor
An Editor is responsible for reviewing and editing written content, such as articles, blog posts, and email newsletters. This course would be helpful for someone in this role because it provides a step-by-step guide on how to design an email newsletter using MailChimp. This knowledge would be valuable for an Editor because it would help them to create effective email newsletters that reach their target audience.
Graphic designer
Graphic designer
A Graphic Designer is responsible for creating visual content, such as logos, brochures, and websites. This course would be helpful for someone in this role because it provides a step-by-step guide on how to design an email newsletter using MailChimp. This knowledge would be valuable for a Graphic Designer because it would help them to create effective email newsletters that reach their target audience.
Web Designer
Web Designer
A Web Designer is responsible for designing and developing websites. This course would be helpful for someone in this role because it provides a step-by-step guide on how to design an email newsletter using MailChimp. This knowledge would be valuable for a Web Designer because it would help them to create effective email newsletters that reach their target audience.
Social Media Manager
Social Media Manager
A Social Media Manager is responsible for developing and implementing social media campaigns. This course would be helpful for someone in this role because it provides a step-by-step guide on how to design an email newsletter using MailChimp. This knowledge would be valuable for a Social Media Manager because it would help them to create effective email newsletters that reach their target audience.
Business Analyst
Business Analyst
A Business Analyst is responsible for analyzing business processes and identifying opportunities for improvement. This course may be helpful for someone in this role because it provides a step-by-step guide on how to design an email newsletter using MailChimp. This knowledge may be valuable for a Business Analyst because it could help them to create effective email newsletters that reach their target audience.
Software Engineer
Software Engineer
A Software Engineer is responsible for designing, developing, and testing software. This course may be helpful for someone in this role because it provides a step-by-step guide on how to design an email newsletter using MailChimp. This knowledge may be valuable for a Software Engineer because it could help them to create effective email newsletters that reach their target audience.
Data Analyst
Data Analyst
A Data Analyst is responsible for collecting, analyzing, and interpreting data. This course may be helpful for someone in this role because it provides a step-by-step guide on how to design an email newsletter using MailChimp. This knowledge may be valuable for a Data Analyst because it could help them to create effective email newsletters that reach their target audience.
Quality Assurance Analyst
Quality Assurance Analyst
A Quality Assurance Analyst is responsible for testing and verifying the quality of software. This course may be helpful for someone in this role because it provides a step-by-step guide on how to design an email newsletter using MailChimp. This knowledge may be valuable for a Quality Assurance Analyst because it could help them to create effective email newsletters that reach their target audience.
User Experience Designer
User Experience Designer
A User Experience Designer is responsible for designing and evaluating the user experience of websites and applications. This course may be helpful for someone in this role because it provides a step-by-step guide on how to design an email newsletter using MailChimp. This knowledge may be valuable for a User Experience Designer because it could help them to create effective email newsletters that reach their target audience.
For more career information including salaries, visit:
OpenCourser.com/course/bkcts2/design
Reading list
We've selected six books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Design an Email Newsletter Using Mailchimp.
This practical guide focuses on harnessing the power of automation to streamline and enhance email marketing efforts.
Offers practical advice on how to create and execute successful email marketing campaigns.
This accessible guide is designed for beginners who want to get started with email marketing quickly and easily.
Teaches you how to use email marketing to generate leads, sales, and profits.
Covers everything you need to know about email marketing, from strategy to execution.
Explains how to use email marketing to build relationships with your customers.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/bkcts2/design
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Time
1 hours
Via
Coursera
Institution
Coursera Project Network
Instructor
Emmanuel Ibekwe
Good to know
Teaches a fundamental skill for marketing and advertising
Provides hands-on experience with MailChimp
Beginner-friendly introduction to email newsletter design
Requires learners to have a MailChimp account
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