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Jasper Albert
By the end of this project, you will be fluent in identifying and analyzing product and market opportunities for new businesses, and in deriving next phase strategies from your analysis. This will enable you to generate positive results for your business venture. This project is designed to engage and harness your visionary and exploratory abilities. You will use proven models in competitive strategy and the Creately platform to explore and analyze these models. This is an important step for individuals or companies wanting to explore new markets for products or services.
Read more
By the end of this project, you will be fluent in identifying and analyzing product and market opportunities for new businesses, and in deriving next phase strategies from your analysis. This will enable you to generate positive results for your business venture. This project is designed to engage and harness your visionary and exploratory abilities. You will use proven models in competitive strategy and the Creately platform to explore and analyze these models. This is an important step for individuals or companies wanting to explore new markets for products or services.
Read more
By the end of this project, you will be fluent in identifying and analyzing product and market opportunities for new businesses, and in deriving next phase strategies from your analysis. This will enable you to generate positive results for your business venture. This project is designed to engage and harness your visionary and exploratory abilities. You will use proven models in competitive strategy and the Creately platform to explore and analyze these models. This is an important step for individuals or companies wanting to explore new markets for products or services.
We will practice critically examining markets and products structures that affect the business. You will engage in evaluating, through examples and hands-on practice, making decisions on product orientation for existing markets as well as new markets. Furthermore, you will assess whether to modify or keep the product structure when entering the market. This project furthers the knowledge and skills acquired during "Analyzing Market Attractiveness Using Creately", and is important step in engineering a successful product or service.
Register for this course and see more details by visiting:
OpenCourser.com/course/d9n8fd/analyzing
What's inside
Syllabus
Project Overview
This project-based course was developed to engage and harness your visionary and exploratory abilities. During this course, you will use proven models in competitive strategy. Together we will identify and analyze product strategies for different markets and derive next step strategic opportunities. This is an important step for individuals or companies wanting to explore new markets for products or services. By the end of this project, you will be fluent in identifying and analyzing product strategies for business markets and in asking innovative questions for the next phase of product development . You will generate solutions that can be used as part of your future business plan presentation to lenders or business stakeholders, making it an integral part of your digital tools portfolio.
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Helps learners derive new business strategies by analyzing product and market opportunities
Teaches practical product strategy analysis and decision-making skills
Provides hands-on experience using Creately platform for market and product analysis
Engages learners in critical evaluation of market structures and product orientations
Facilitates exploration of innovative product strategies for existing and new markets
Provides a strong foundation for successful product and service engineering
Save this course
Save Analyzing Product Opportunities with Creately to your list so you can find it easily later:
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Reviews summary
Creately product opportunity analysis tool
Learners say that Creately is a good tool for performing a variety of analyses. It has an array of helpful templates and tools.
Pre-made templates to help with analyses
"A very good tool to be used to make different anlysis with different templates."
Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Analyzing Product Opportunities with Creately with these
activities:
Explore Case Studies of Successful Product Launches
Show steps
Analyzing successful product launches provides valuable lessons and insights that can guide decision-making and improve product outcomes.
Browse courses on
Case Studies
Show steps
-
Identify relevant case studies
-
Review and analyze the strategies employed
-
Extract key takeaways and best practices
Review Porter's Five Forces
Show steps
Examining Porter's Five Forces allows for a comprehensive understanding of the competitive environment, aiding in identifying potential threats and opportunities.
View
HBR at 100: The Most Influential and Innovative...
on Amazon
Show steps
-
Summarize each of the five forces
-
Identify the key drivers of each force
-
Assess the impact of each force on your business
Conduct Market Research
Show steps
Engaging in market research strengthens understanding of customer needs, preferences, and competitive dynamics, informing product and marketing strategies.
Browse courses on
Market Research
Show steps
-
Identify research objectives
-
Choose appropriate research methods
-
Collect and analyze data
-
Draw insights and recommendations
Four other activities
Expand to see all activities and additional details
Show all seven activities
Engage in Discussion Forums
Show steps
Participating in discussion forums facilitates knowledge exchange, peer-to-peer learning, and diverse perspectives on course concepts.
Show steps
-
Read and respond to discussion topics
-
Share insights and experiences
-
Engage in constructive dialogue
-
Seek clarification and provide support
Develop a Product Roadmap
Show steps
Creating a product roadmap assists in visualizing the product's evolution, ensuring alignment with market demands and business objectives.
Browse courses on
Product Roadmap
Show steps
-
Define the product vision and goals
-
Identify key milestones and deliverables
-
Establish a timeline and budget
-
Communicate the roadmap to stakeholders
Participate in Business Plan Competitions
Show steps
Engaging in business plan competitions challenges and refines product ideas, develops presentation skills, and fosters networking opportunities.
Browse courses on
Product Development
Show steps
-
Develop a compelling business plan
-
Prepare for and deliver impactful presentations
-
Seek feedback and make improvements
-
Attend networking events and connect with industry professionals
Create a Product Development Portfolio
Show steps
Building a product development portfolio showcases skills and experiences, providing tangible evidence of product development capabilities.
Browse courses on
Product Development
Show steps
-
Gather relevant projects and case studies
-
Develop a narrative that highlights skills and expertise
-
Design a visually appealing and professional presentation
-
Seek feedback and make improvements
Explore Case Studies of Successful Product Launches
Show steps
Analyzing successful product launches provides valuable lessons and insights that can guide decision-making and improve product outcomes.
Browse courses on
Case Studies
Show steps
Show steps
Show steps
- Identify relevant case studies
- Review and analyze the strategies employed
- Extract key takeaways and best practices
Review Porter's Five Forces
Show steps
Examining Porter's Five Forces allows for a comprehensive understanding of the competitive environment, aiding in identifying potential threats and opportunities.
View
HBR at 100: The Most Influential and Innovative...
on Amazon
Show steps
Show steps
Show steps
- Summarize each of the five forces
- Identify the key drivers of each force
- Assess the impact of each force on your business
Conduct Market Research
Show steps
Engaging in market research strengthens understanding of customer needs, preferences, and competitive dynamics, informing product and marketing strategies.
Browse courses on
Market Research
Show steps
Show steps
Show steps
- Identify research objectives
- Choose appropriate research methods
- Collect and analyze data
- Draw insights and recommendations
Four other activities
Expand to see all activities and additional details
Show all seven activities
Engage in Discussion Forums
Show steps
Participating in discussion forums facilitates knowledge exchange, peer-to-peer learning, and diverse perspectives on course concepts.
Show steps
Show steps
Show steps
- Read and respond to discussion topics
- Share insights and experiences
- Engage in constructive dialogue
- Seek clarification and provide support
Develop a Product Roadmap
Show steps
Creating a product roadmap assists in visualizing the product's evolution, ensuring alignment with market demands and business objectives.
Browse courses on
Product Roadmap
Show steps
Show steps
Show steps
- Define the product vision and goals
- Identify key milestones and deliverables
- Establish a timeline and budget
- Communicate the roadmap to stakeholders
Participate in Business Plan Competitions
Show steps
Engaging in business plan competitions challenges and refines product ideas, develops presentation skills, and fosters networking opportunities.
Browse courses on
Product Development
Show steps
Show steps
Show steps
- Develop a compelling business plan
- Prepare for and deliver impactful presentations
- Seek feedback and make improvements
- Attend networking events and connect with industry professionals
Create a Product Development Portfolio
Show steps
Building a product development portfolio showcases skills and experiences, providing tangible evidence of product development capabilities.
Browse courses on
Product Development
Show steps
Show steps
Show steps
- Gather relevant projects and case studies
- Develop a narrative that highlights skills and expertise
- Design a visually appealing and professional presentation
- Seek feedback and make improvements
Career center
Learners who complete Analyzing Product Opportunities with Creately will develop knowledge and skills
that may be useful to these careers:
Business Analyst
Business Analyst
Business Analysts work with businesses to improve their performance. They identify and analyze problems and opportunities, and develop recommendations for solutions. This course, Analyzing Product Opportunities with Creately, can help Business Analysts develop the skills and knowledge they need to succeed. The course covers topics such as problem solving, data analysis, and communication. It also provides hands-on experience using the Creately platform, which is a valuable tool for business analysts.
Management Consultant
Management Consultant
Management Consultants work with businesses to improve their performance. They identify and analyze problems and opportunities, and develop recommendations for solutions. This course, Analyzing Product Opportunities with Creately, can help Management Consultants develop the skills and knowledge they need to succeed. The course covers topics such as problem solving, data analysis, and communication. It also provides hands-on experience using the Creately platform, which is a valuable tool for management consultants.
Marketing Manager
Marketing Manager
Marketing Managers are responsible for developing and executing marketing campaigns. They work closely with market research analysts to identify and analyze target markets. This course, Analyzing Product Opportunities with Creately, can help Marketing Managers develop the skills and knowledge they need to succeed. The course covers topics such as marketing strategy, market analysis, and campaign development. It also provides hands-on experience using the Creately platform, which is a valuable tool for marketing managers.
Market Research Analyst
Market Research Analyst
Market Research Analysts identify and analyze product and market opportunities for new businesses, and derive next phase strategies from their analysis. This course, Analyzing Product Opportunities with Creately, provides a strong foundation in the skills and knowledge necessary to succeed in this role. The course covers topics such as competitive strategy, market analysis, and product development. It also provides hands-on experience using the Creately platform, which is a valuable tool for market research analysts.
Product Manager
Product Manager
Product Managers are responsible for the development and launch of new products. They work closely with market research analysts to identify and analyze product opportunities. This course, Analyzing Product Opportunities with Creately, can help Product Managers develop the skills and knowledge they need to succeed. The course covers topics such as product strategy, market analysis, and product development. It also provides hands-on experience using the Creately platform, which is a valuable tool for product managers.
Strategy Consultant
Strategy Consultant
Strategy Consultants work with businesses to develop and implement strategies for growth. They identify and analyze market opportunities, and develop recommendations for how to capitalize on them. This course, Analyzing Product Opportunities with Creately, can help Strategy Consultants develop the skills and knowledge they need to succeed. The course covers topics such as strategic planning, market analysis, and financial analysis. It also provides hands-on experience using the Creately platform, which is a valuable tool for strategy consultants.
Investment Banker
Investment Banker
Investment Bankers help companies raise capital by issuing debt or equity securities. They analyze financial data and market conditions to make recommendations to clients. This course, Analyzing Product Opportunities with Creately, can help Investment Bankers develop the skills and knowledge they need to succeed. The course covers topics such as financial analysis, market analysis, and product development. It also provides hands-on experience using the Creately platform, which is a valuable tool for investment bankers.
Information Technology Manager
Information Technology Manager
Information Technology Managers are responsible for overseeing the IT systems of a business. They develop and implement IT policies and procedures, and oversee IT staff. This course, Analyzing Product Opportunities with Creately, may be useful for Information Technology Managers who want to develop a better understanding of market analysis and product development. The course covers topics such as information technology management, market analysis, and product development. It also provides hands-on experience using the Creately platform, which is a valuable tool for information technology managers.
Supply Chain Manager
Supply Chain Manager
Supply Chain Managers are responsible for overseeing the supply chain of a business. They develop and implement supply chain strategies, and monitor supply chain performance. This course, Analyzing Product Opportunities with Creately, may be useful for Supply Chain Managers who want to develop a better understanding of market analysis and product development. The course covers topics such as supply chain management, market analysis, and product development. It also provides hands-on experience using the Creately platform, which is a valuable tool for supply chain managers.
Financial Analyst
Financial Analyst
Financial Analysts research and analyze financial data to make investment recommendations. They identify and analyze investment opportunities, and develop recommendations for how to allocate funds. This course, Analyzing Product Opportunities with Creately, may be useful for Financial Analysts who want to develop a better understanding of market analysis and product development. The course covers topics such as financial analysis, market analysis, and product development. It also provides hands-on experience using the Creately platform, which is a valuable tool for financial analysts.
Project Manager
Project Manager
Project Managers are responsible for planning, organizing, and executing projects. They develop and implement project plans, and monitor project progress. This course, Analyzing Product Opportunities with Creately, may be useful for Project Managers who want to develop a better understanding of market analysis and product development. The course covers topics such as project management, market analysis, and product development. It also provides hands-on experience using the Creately platform, which is a valuable tool for project managers.
Sales Manager
Sales Manager
Sales Managers are responsible for leading and motivating sales teams. They develop and implement sales strategies, and monitor sales performance. This course, Analyzing Product Opportunities with Creately, may be useful for Sales Managers who want to develop a better understanding of market analysis and product development. The course covers topics such as sales strategy, market analysis, and product development. It also provides hands-on experience using the Creately platform, which is a valuable tool for sales managers.
Data Analyst
Data Analyst
Data Analysts collect, analyze, and interpret data to help businesses make informed decisions. This course, Analyzing Product Opportunities with Creately, may be useful for Data Analysts who want to develop a better understanding of market analysis and product development. The course covers topics such as data analysis, market analysis, and product development. It also provides hands-on experience using the Creately platform, which is a valuable tool for data analysts.
Human Resources Manager
Human Resources Manager
Human Resources Managers are responsible for managing the human resources of a business. They develop and implement HR policies and procedures, and oversee employee relations. This course, Analyzing Product Opportunities with Creately, may be useful for Human Resources Managers who want to develop a better understanding of market analysis and product development. The course covers topics such as human resources management, market analysis, and product development. It also provides hands-on experience using the Creately platform, which is a valuable tool for human resources managers.
Operations Manager
Operations Manager
Operations Managers are responsible for overseeing the day-to-day operations of a business. They develop and implement operating procedures, and monitor performance. This course, Analyzing Product Opportunities with Creately, may be useful for Operations Managers who want to develop a better understanding of market analysis and product development. The course covers topics such as operations management, market analysis, and product development. It also provides hands-on experience using the Creately platform, which is a valuable tool for operations managers.
For more career information including salaries, visit:
OpenCourser.com/course/d9n8fd/analyzing
Reading list
We've selected 11 books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Analyzing Product Opportunities with Creately.
Save
Provides a clear and concise framework for developing good strategy. It also offers a number of examples of both good and bad strategy.
Provides a practical guide to building a successful startup. It covers a range of topics that are relevant to this course including product development, customer acquisition, and financial management.
Provides a practical guide to starting a business. It covers a range of topics that are relevant to this course including product development, marketing, and sales.
Provides a practical guide to building a business with minimal resources. It covers a range of topics that are relevant to this course including product development, customer acquisition, and marketing.
Provides a practical guide to growth hacking. It covers a range of topics that are relevant to this course including marketing, sales, and product development.
Save
Provides a practical guide to getting customers. It covers a range of topics that are relevant to this course including marketing, sales, and product development.
Provides a candid and humorous look at the challenges of building a business. It covers a range of topics that are relevant to this course including product development, marketing, and sales.
Save
Provides a novel and practical approach to improving the performance of any organization. It covers a range of topics that are relevant to this course including product development, marketing, and sales.
Provides a framework for understanding why large companies often struggle to innovate. It also offers advice for how to overcome the innovator's dilemma and create successful new products.
Provides a practical guide to starting and growing a successful business. It covers a range of topics that are relevant to this course including product development, marketing, and sales.
Provides a framework for understanding the challenges of marketing and selling technology products to mainstream customers. It also offers advice for how to overcome these challenges and achieve success.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/d9n8fd/analyzing
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Effort
150 Minutes
Level
Intermediate
Via
Coursera
Institution
Coursera Project Network
Instructor
Jasper Albert
Language
English
Good to know
Helps learners derive new business strategies by analyzing product and market opportunities
Teaches practical product strategy analysis and decision-making skills
Provides hands-on experience using Creately platform for market and product analysis
Engages learners in critical evaluation of market structures and product orientations
Facilitates exploration of innovative product strategies for existing and new markets
Provides a strong foundation for successful product and service engineering
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