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Strategy Formulation

Strategic Management and Innovation,

The purpose of this course is to present, analyze and discuss the different facets of business strategy formulation. Emphasizing that strategy can be seen as a unified theme that provides coherence and direction to the actions and decisions of a firm, we will cover a variety of business strategy topics concerned with firm positioning in the context of different markets, industries and locations. At the end of the course, you will be able to: - Identify why a strong strategy is essential for the future business success - Formulate a business strategy that suits the needs and visions of your organization - Explain why managers too often formulate sub-optimal strategies - Extrapolate measures to optimize current business strategies Workload: 2-4 hours per week.
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Rating 4.3 based on 184 ratings
Length 7 weeks
Starts Dec 7 (7 weeks ago)
Cost $79
From Copenhagen Business School via Coursera
Instructor Marcus Møller Larsen
Download Videos On all desktop and mobile devices
Language English
Subjects Business
Tags Business Business Strategy

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What people are saying

strategy formulation

After having completed the Business Strategy course, I feel disappointed about Strategy Formulation.

I quit Thank you This course is excellent for students, professionals and managers who wish to get a much deeper understanding of initiating a strategy formulation.

Mind blowing conceptual approach was adopted especially in the areas of basic conceptual knowledge of Strategy Formulation in depth.

Covers all the aspects that should be taught to make someone learn strategy formulation It was really a pleasure, with focused theoretical explanations and useful readings.

Second part of the specialization, this course will talk about Strategy Formulation.

The Course is a great imprimer for Strategy Formulation.

The course gave a nice overview on strategy formulation but was in my view a bit inconsistent.

Very insightful course, broaden my horizon over the new age of strategy formulation.

In-depth framework on how to formulate the theories of strat strategy formulation is an excellent course The speaking style and body language of the instructor was quite monotonous when teaching the content.

Definitely recommended for somebody who want to learn Strategy Formulation in detail.

Excellent insight into the language and dynamics of strategy formulation.

The real-world cases also were very good examples and helped me understand more about the effects of strategy formulation in a business.

The title 'Strategy Formulation' creates expectations I have not fully found satisfied.

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course on strategy

thanks Excellent course on strategy formulation.

I liked very much this course, gave me more tools for my professional develoment Really Great Course definetely a good course on strategy i would definitely recommend anybody Good course overall but I have some reservations.

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case studies

An excellent course with up-to-date case studies and an interesting final project Gives a broad & comprehensive perspective on business environment, challenges & important points to analyse.

Excellent case studies very helpful in demonstrating theories Really interesting course with real applications in the work environment.

Thank you for adopting case studies like Vestas and Carlsberg to help us understand various aspects of formulation.

Enjoyed the Case Studies.

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peer review

To then be asked to peer review others based on this is particularly disengaging.

In fact, now I am learning from coursera staff that may be there are not enough students to grade my peer review assignment.So please do audit this course but do not be trapped in specialization.Cheers.. AMAZING!

I didn't like both scoring methodology (1-3 only) in the peer review assignment and the assignment itself.

This caught a lot of the learns off guard, it seemed, in the capstone peer review.

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final assignment

The final assignment is ambiguously described.

The course content itself was good, however the final assignment was vague and confusing.

Great education and a very good setup, but the final assignment is very vague, so it's challenging.

A Nice Really practical and loved that we had to use much of the work material for the final assignment.

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well explained

Very well explained; most of the details with regards to strategy formulation covered.

I took a strategy class before but the content in this one is so clear and well explained.

very well explained and designed to make it easier to follow complicated concepts Very good.

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final project

The instructions for the final project were a bit cryptic - it was not completely clear what the instructor wanted.

I only dislike the fact that wasn't very clear the instructions for the final project, every work I reviewed and also mine, were very different, I think that everybody understand a different thing, and that wouldn't happen if the instructions were clear.

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too much

Not too much different information from what can be found in internet for free.If it was cheaper the relationship cost-quality could improve.

It stretches my own limitations and encourages me to excel, without being too much to handle.

recommend it

I'll recommend it for a better start for those interested in pursuing courses in planning and management.

Wonderful course and I strongly recommend it for management.

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best wishes

I am ready to pay all expenses in this connection.Thanks & best wishes to all Coursera Team.Hard Copy of this certificate should be mail to my home address in Pakistan.

Please use my credit card, I am ready to pay all expenses in this connection.Thanks & best wishes to all Coursera Team.

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strategic decision

so much

Thank you so much, what a great course!

Thank you so much to firstly founders of this platform Coursera Mrs. Koller and Mr. Ng; then Mr. Larsen, to all contributors, supporters, I'm so appreciated that I could have taken this course!

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Careers

An overview of related careers and their average salaries in the US. Bars indicate income percentile.

Business Strategy Support Analyst $71k

Analyst, Business Strategy $78k

Business Analyst, Strategy and Business Development $89k

Business Planning & Strategy $92k

Business Planning and Strategy Analyst $100k

Business Strategy Advisor $101k

US Strategy & Business Development $102k

Strategy and Business Development - Channel Business $105k

Corporate Business Development & Strategy $113k

Strategy Business Leader $120k

Business Analyst - Strategy and Business Development $181k

Business & Strategy Manager $222k

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Rating 4.3 based on 184 ratings
Length 7 weeks
Starts Dec 7 (7 weeks ago)
Cost $79
From Copenhagen Business School via Coursera
Instructor Marcus Møller Larsen
Download Videos On all desktop and mobile devices
Language English
Subjects Business
Tags Business Business Strategy

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