Have you always contemplated starting a business because your idea is not innovative enough, or lack of resources, or too much competition? Is your aspiration to turn your passion and hobby into a profitable business? Do you love watches and dream of having your own watch brand? If you answered Yes to all or any of these questions, then this course is a good start. By no means this course guarantees success, but what it does guarantee is equipping you with the valuable information and positioning you in a more advantageous position to become successful.
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Have you always contemplated starting a business because your idea is not innovative enough, or lack of resources, or too much competition? Is your aspiration to turn your passion and hobby into a profitable business? Do you love watches and dream of having your own watch brand? If you answered Yes to all or any of these questions, then this course is a good start. By no means this course guarantees success, but what it does guarantee is equipping you with the valuable information and positioning you in a more advantageous position to become successful.
Have you always contemplated starting a business because your idea is not innovative enough, or lack of resources, or too much competition? Is your aspiration to turn your passion and hobby into a profitable business? Do you love watches and dream of having your own watch brand? If you answered Yes to all or any of these questions, then this course is a good start. By no means this course guarantees success, but what it does guarantee is equipping you with the valuable information and positioning you in a more advantageous position to become successful.
Learn all the trade secrets directly from the source how to launch and operate a Watch Company with great success.
Students who sign up for this course will also receive (just email me at [email protected]):
- my other Udemy Course "Crowdfunding for Watches: Step-By-Step Guide to Get Funded " at 75% OFF
- exclusive Discounts on Marketing Services from Top Blogs mentioned in this Course
- Free Copy of My Book "How To Launch A Watch Company"
13 deals to help you save
BFCMSALE24
BFCMSALE24
UDEAFNULP2024
What's inside
Learning objectives
- Learn how to launch a watch company a-z
- Find the best manufacturers
- Gain insight into watch industry
- Understand the watch manufacturing process
- Learn about watch parts & components
- Design watches that sell
- Create & execute marketing strategy that works
- Become a successful entrepreneur
- Free copy of my book "how to launch a watch company"
- Learn how to launch a watch company a-z
- Find the best manufacturers
- Gain insight into watch industry
- Understand the watch manufacturing process
- Learn about watch parts & components
- Design watches that sell
- Create & execute marketing strategy that works
- Become a successful entrepreneur
- Free copy of my book "how to launch a watch company"
Syllabus
Let's Get Introduced and set expectations for this course.
This lecture covers:
- Course Overview
- Who is the instructor?
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Syllabus
This lecture covers:
- Course Overview
- Who is the instructor?
This lecture covers:
- Table of Contents and Course Topics
This lecture covers the following topics:
- Who is this course for?
- What this course is?
- What this course is not?
This lecture covers the general information about the History of Watchmaking
In this section, we cover interesting facts and statistics on Watch Industry.
This lecture will include information about the Key Players in Watch Industry
- Swatch Group
- Rolex
- Richemont Group
Section Summary and Key Discussion Points.
An introduction to Watch Manufacturers, research strategies and what to look for when dealing with manufacturers.
In this lecture we talk about some of the Tough Questions that you should take into consideration when searching for the right Manufacturer. Also, we cover some of the industry associations and certifications that the manufacturers may hold.
Review of Minimum Order Quantities, its impact on pricing and strategies to deal with manufacturers with regards to MOQs.
Section Summary and Key Discussion Points.
This section covers the the watch specifications and components to keep in mind and consider.
This lecture includes information about such watch components as grade of the steel, case, glass and other.
This lecture covers information about Grades of Steel
Learn about the Watch gaskets and holders.
This section covers other important elements of your watch such as crystals, glass, coating and other important components.
This section will focus on various accessores that you need to keep in mind such as Straps, Bracelets, Buckles, Packaging and much more.
We will cover different types of straps, bracelets and buckles that are available for your consideration.
The importance and functionality of the watch caseback.
Important aspects of watch packaging.
In this lecture we go over the key financial figures of watch components and parts.
This lecture provides actual sample Quotes and Invoices for your reference.
This lecture covers:
- Raw sketching
- 2D
- 3D
- Prototyping
This lecture covers the considerations for designing your Watch Case and few examples.
This lecture covers the considerations for designing your Watch Dial and few examples.
This lecture covers the considerations for designing your Watch Caseback and few examples.
This lecture covers the considerations for designing your Watch Hands and few examples.
This lecture covers the considerations for hiring your designers.
This lecture covers the Process and Steps of Watch Manufacturing
In this lecture we learn about the various types of testing performed during and after the Watch Manufacturing.
The following lectures will focus on:
- What is your story?
- Who is your customer?
- What is your USP (Unique Selling Proposition)?
- What is your distribution strategy?
- What is your Pricing Strategy?
- What are your marketing channels?
This lecture will focus on key strategies of the Marketing Plan: Your Story
This lecture will focus on key strategies of the Marketing Plan: Your Customer
This lecture will focus on key strategies of the Marketing Plan: Your Product
This lecture will focus on key strategies of the Distribution Channels: Retailers.
Consignment Agreement Sample Template is available in Downloadable materials.
This lecture will focus on key strategies of the Marketing Plan: Selling Online
This lecture will focus on key strategies of the Marketing Plan: Pricing your watches
This lecture will focus on key strategies of the Marketing Channels and SMM
This lecture will focus on key strategies of the Marketing Channels: Crowdfunding
This lecture will focus on key strategies of the Marketing Channels: Crowdfunding Summary
This lecture will focus on key strategies of promoting your Crowdfunding Watch campaign
This section includes useful websites for launching and promoting your watch company
This section provides Templates and Sample Documents referenced throughout the course.
This section includes useful tools, applications and other resources for your watch company
JCiro Designs - one of the premier Cufflinks and Accessories Companies in US. Its CEO and Founder, Joseph Cirincione shares valuable advice with entrepreneurs. In this lecture he answers the following question:
- What do you wish you knew when you were starting out that you know now?
JCiro Designs - one of the premier Cufflinks and Accessories Companies in US. Its CEO and Founder, Joseph Cirincione shares valuable advice with entrepreneurs. In this lecture he answers the following question:
- What advice would you give Entrepreneurs who are just starting out?
Good to know
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Reviews summary
Basic business overview
Activities
Read 'The Watch Manual' by Nick Foulkes
Show steps
Gain insights into the history, mechanics, and craftsmanship of watches, enriching your understanding of watch design and manufacturing.
Show steps
-
Read through the book, paying attention to key concepts and terminologies.
-
Take notes or highlight important passages for future reference.
-
Engage in online discussions or forums related to the book's content.
-
Attend author talks or book signings to interact with the author and ask questions.
Connect with experienced watchmakers
Show steps
Seek guidance from experienced watchmakers to gain practical insights, industry knowledge, and potential collaboration opportunities.
Show steps
-
Attend watchmaking events and meetups.
-
Reach out to watchmakers through social media or online forums.
-
Offer assistance or volunteer at watchmaking workshops.
Develop a presentation on watch design trends
Show steps
Research and present on current and emerging trends in watch design, enhancing your understanding of market dynamics and consumer preferences.
Browse courses on
Product Development
Show steps
-
Gather information on watch design trends from fashion magazines, industry reports, and online resources.
-
Analyze different watch designs and identify commonalities and innovations.
-
Create a presentation that visually showcases the trends and provides insights into their origins and implications.
Three other activities
Expand to see all activities and additional details
Show all six activities
Design a custom watch face
Show steps
Apply design principles and creativity to create a unique watch face, fostering a deeper understanding of watch aesthetics and functionality.
Browse courses on
Product Development
Show steps
-
Research different watch face styles and designs.
-
Sketch and refine your own watch face concept.
-
Use design software or consult with a professional designer to create a digital prototype.
Contribute to the Watch Open Source HW project
Show steps
Engage in the open-source watchmaking community by contributing to projects, fostering innovation and a deeper understanding of watchmaking principles.
Show steps
-
Review the Watch Open Source HW project and its documentation.
-
Identify areas where you can contribute your skills and knowledge.
-
Join the project's online community and connect with other contributors.
Build a simple watch prototype
Show steps
Apply your knowledge and skills to build a functional watch prototype, gaining firsthand experience in watch assembly and testing.
Browse courses on
Hands-On Learning
Show steps
-
Acquire necessary tools, materials, and components for watchmaking.
-
Follow instructions or consult with an experienced watchmaker to assemble the watch.
-
Test the functionality and accuracy of the watch.
Read 'The Watch Manual' by Nick Foulkes
Show steps
Gain insights into the history, mechanics, and craftsmanship of watches, enriching your understanding of watch design and manufacturing.
Show steps
- Read through the book, paying attention to key concepts and terminologies.
- Take notes or highlight important passages for future reference.
- Engage in online discussions or forums related to the book's content.
- Attend author talks or book signings to interact with the author and ask questions.
Connect with experienced watchmakers
Show steps
Seek guidance from experienced watchmakers to gain practical insights, industry knowledge, and potential collaboration opportunities.
Show steps
- Attend watchmaking events and meetups.
- Reach out to watchmakers through social media or online forums.
- Offer assistance or volunteer at watchmaking workshops.
Develop a presentation on watch design trends
Show steps
Research and present on current and emerging trends in watch design, enhancing your understanding of market dynamics and consumer preferences.
Browse courses on
Product Development
Show steps
- Gather information on watch design trends from fashion magazines, industry reports, and online resources.
- Analyze different watch designs and identify commonalities and innovations.
- Create a presentation that visually showcases the trends and provides insights into their origins and implications.
Design a custom watch face
Show steps
Apply design principles and creativity to create a unique watch face, fostering a deeper understanding of watch aesthetics and functionality.
Browse courses on
Product Development
Show steps
- Research different watch face styles and designs.
- Sketch and refine your own watch face concept.
- Use design software or consult with a professional designer to create a digital prototype.
Contribute to the Watch Open Source HW project
Show steps
Engage in the open-source watchmaking community by contributing to projects, fostering innovation and a deeper understanding of watchmaking principles.
Show steps
- Review the Watch Open Source HW project and its documentation.
- Identify areas where you can contribute your skills and knowledge.
- Join the project's online community and connect with other contributors.
Build a simple watch prototype
Show steps
Apply your knowledge and skills to build a functional watch prototype, gaining firsthand experience in watch assembly and testing.
Browse courses on
Hands-On Learning
Show steps
- Acquire necessary tools, materials, and components for watchmaking.
- Follow instructions or consult with an experienced watchmaker to assemble the watch.
- Test the functionality and accuracy of the watch.
Career center
Entrepreneur
Sales Manager
Product Manager
Inventory Manager
Operations Manager
Technical Writer
Business Development Manager
Educator
Supply Chain Manager
Sales Engineer
Industrial Designer
Customer Service Representative
Engineer
Marketing Manager
Quality Control Manager
Reading list
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