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Startup

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May 1, 2024 Updated May 10, 2025 17 minute read
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A startup is a young company founded by one or more entrepreneurs to develop and bring to market a unique product or service. These ventures are characterized by their intention to grow rapidly, often by addressing a gap in the market or by introducing a novel way of doing things. Unlike established businesses, startups typically operate with high uncertainty and limited resources in their initial stages, focusing on innovation and scalability to achieve significant growth and impact.

Path to Startup

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We've curated 19 courses to help you on your path to Startup. Use these to develop your skills, build background knowledge, and put what you learn to practice.
Sorted from most relevant to least relevant:

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Reading list

We've selected 15 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Startup.
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The Lean Startup
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Provides a step-by-step guide to building a successful startup, with a focus on using lean principles to validate ideas and minimize waste.
The Lean Startup: How Today's Entrepreneurs Use...
Hardcover
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The Lean Startup: How Today's Entrepreneurs Use...
Paperback
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The Startup Way: How Modern Companies Use...
Hardcover
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(Español) El método Lean Startup: Cómo crear empresas de...
Paperback
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The Leader's Guide
Audible Audiobook
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(Español) El camino hacia el Lean Startup: Cómo aprovechar la...
Kindle Edition
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(Español) El método Lean Startup [The Lean Startup]: Cómo los...
Audible Audiobook
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(Pусский) Бизнес с нуля: Метод Lean Startup для быстрого...
Kindle Edition
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(Español) Lean Analytics: Cómo utilizar los datos para crear...
Paperback
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(Français) Lean Startup: Adoptez l'innovation continue
Audible Audiobook
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Zero to One
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Argues that startups should focus on creating new markets rather than competing in existing ones, and provides a framework for doing so.
Zero to One: Notes on Startups, or How to Build the...
Hardcover
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Zero To One,The $100 Startup, You Are a Badass at...
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The $100 Startup By Chris Guillebeau and Zero to...
Paperback
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(Pусский) От нуля к единице: Как создать стартап, который...
Kindle Edition
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(Deutsch) Zero to One: Wie Innovation unsere Gesellschaft...
Hardcover
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Zero to One, How Work Works, F**k Work, Let's Play,...
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Zero to one : creëer de toekomst: wat iedere...
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(हिंदी) Zero to One: Notes on Start Ups, or How to Build...
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Zero to One: Notes on Start Ups, or How to Build...
Paperback
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21 Secrets of Successful Startups
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Provides a collection of essays on startups, with a focus on the early stages of development.
21 Secrets of Successful Startups: Pillars for an...
Kindle Edition
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The Hard Thing About Hard Things
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Offers practical advice on how to build and scale a successful startup, with a focus on the challenges and obstacles that founders face along the way.
The Hard Thing About Hard Things: Building a...
Hardcover
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The Hard Thing About Hard Things [Hardcover] By Ben...
Paperback
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(Español) Emprender y liderar una startup: El duro camino has...
Kindle Edition
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The Hard Thing About Hard Things [Hardcover],...
Paperback
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The hard thing about hard things: ondernemen zonder...
Paperback
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Summary of 'The Hard Thing About Hard Things by Ben...
Audible Audiobook
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The Art of the Start
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Provides practical advice on how to launch and grow a successful startup.
The Art of the Start
Paperback
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The Art of the Start
Kindle Edition
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The Mom Test
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Provides a simple and effective method for testing your startup ideas with real customers.
The Mom Test: How to talk to customers & learn if...
Paperback
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(Español) El Mom Test: Cómo mantener conversaciones con tus...
Paperback
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The Mom Test: How to talk to customers & learn if...
Kindle Edition
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Traction
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Provides a framework for startups to develop and execute a traction strategy, with a focus on measuring and improving key metrics.
Traction
Paperback
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(Français) Traction - Comment toute start-up peut développer...
Kindle Edition
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(Italiano) Traction. Le strategie vincenti per ottenere una...
Paperback
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The Lean Startup
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Short and practical guide to building a successful startup using lean principles.
The Lean Startup: How Today's Entrepreneurs Use...
Hardcover
$$
The Lean Startup: How Today's Entrepreneurs Use...
Kindle Edition
$$
(Español) El método Lean Startup: Cómo crear empresas de...
Kindle Edition
$
(Español) Lean Analytics: Cómo utilizar los datos para crear...
Kindle Edition
$
(Español) El camino hacia el Lean Startup: Cómo aprovechar la...
Kindle Edition
$
(Pусский) Бизнес с нуля: Метод Lean Startup для быстрого...
Kindle Edition
$
(Français) Lean Startup: Adoptez l'innovation continue...
Kindle Edition
$$
(Deutsch) Lean Startup: Schnell, risikolos und erfolgreich...
Kindle Edition
$$
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Crossing the Chasm
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Discusses the challenges that startups face when moving from early adopters to mainstream customers, and provides a framework for crossing this chasm successfully.
Crossing the Chasm, 3rd Edition: Marketing and...
Paperback
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Crossing the Chasm: Marketing and Selling High-Tech...
Kindle Edition
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Crossing the Chasm: Marketing and Selling...
Hardcover
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Crossing the Chasm [Paperback]
Paperback
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Crossing the Chasm: Marketing and Selling High-Tech...
Paperback
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Crossing the Chasm Publisher: HarperBusiness;...
Paperback
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The Chasm Companion: A Field Guide to Crossing the...
Paperback
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The Innovator's Way
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Provides a framework for understanding and managing innovation in organizations.
The Innovator's Way: Essential Practices for...
Paperback
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The Innovator’S Way: Essential Practices For...
Hardcover
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The Innovator's Way: Essential Practices for...
Kindle Edition
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The Innovator's Dilemma
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Discusses the challenges that large companies face when innovating, and provides a framework for overcoming these challenges.
The Innovator's Dilemma: When New Technologies...
Paperback
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The Innovator's Dilemma, with a New Foreword: When...
Hardcover
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The Innovator's Dilemma: The Revolutionary Book...
Paperback
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Disruptive Innovation: The Christensen Collection...
Kindle Edition
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The Innovator's Dilemma 1st (first) edition
Hardcover
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The Innovator's Dilemma with Award-Winning Harvard...
Kindle Edition
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(Pусский) Дилемма инноватора: Как из-за новых технологий...
Kindle Edition
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The Innovator's Dilemma: Meeting the Challenge of...
Audible Audiobook
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(Deutsch) The Innovator's Dilemma (German Edition): Warum...
Audible Audiobook
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(中文) The Dilemma of Innovators (Collector's Edition) How...
Paperback
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Good Strategy/Bad Strategy
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Provides a framework for developing and executing a good strategy, with a focus on clarity, focus, and alignment.
Good Strategy Bad Strategy: The Difference and Why...
Kindle Edition
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Richard Rumelt 2 Books Collection Set (The Crux &...
Paperback
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Good Strategy Bad Strategy, The Leader Who Had No...
Paperback
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Good Strategy Bad Strategy, Playing to Win...
Paperback
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NEW-Good Strategy/Bad Strategy
Paperback
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The Founder's Dilemmas
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Discusses the challenges that founders face when making key decisions, such as who to hire, how to raise money, and when to sell the company.
The Founder's Dilemmas: Anticipating and Avoiding...
Paperback
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(中文) The Founder's Dilemmas (Chinese Edition)
Paperback
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Founder's Dilemmas
Podcast
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The Founder's Dilemmas: Anticipating and Avoiding...
Kindle Edition
$
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Venture Deals
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Provides a comprehensive guide to venture capital deals, with a focus on the legal, financial, and operational aspects.
Venture Deals: Be Smarter Than Your Lawyer and...
Hardcover
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Venture Deals: Be Smarter Than Your Lawyer and...
Hardcover
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Venture Deals: Be Smarter Than Your Lawyer and...
Hardcover
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Venture Deals: Be Smarter Than Your Lawyer and...
Audible Audiobook
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(Deutsch) Venture Deals: Seien Sie klüger als Ihr Anwalt und...
Kindle Edition
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Disciplined Entrepreneurship
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Provides a framework for startups to develop and execute a disciplined entrepreneurial strategy.
Disciplined Entrepreneurship: 24 Steps to a...
Hardcover
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Disciplined Entrepreneurship Bundle: Includes...
Hardcover
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Disciplined Entrepreneurship Workbook
Paperback
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Disciplined Entrepreneurship: 24 Steps to a...
Hardcover
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Disciplined Entrepreneurship Startup Tactics: 15...
Hardcover
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Disciplined Entrepreneurship: 24 Steps to a...
Audio CD
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Disciplined Entrepreneurship: 24 Steps to a...
Kindle Edition
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Disciplined Entrepreneurship Workbook
Kindle Edition
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Disciplined Entrepreneurship Startup Tactics: 15...
Kindle Edition
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Relevant careers
Founder
Product Manager
CEO
Engineer
Salesperson
Marketer
Investor
Business Analyst
Financial Analyst
Consultant
Related topics
Technology
Software Development
Business Management
Product Management
Entrepreneurship
Marketing
Artificial Intelligence
Computer Science
Design
Featured in The Course Notes
Read one article that features this topic, Startup from our blog, The Course Notes:
Learn Corporate Finance from These Online Courses
5 minute read
Share this
Share to help others explore Startup:
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