Diseño de estrategias de marketing enfocadas a los consumidores
En este curso conocerás el proceso de la mercadotecnia y aprenderás a aplicarlo para crear valor para los clientes a través de los servicios. Te presentamos un marco de referencia para diseñar una estrategia de marketing de servicios altamente efectiva enfocada en el consumidor.
What you'll learn
- Reconocerás el proceso de la mercadotecnia en teoría y práctica
- Distinguirás las ‘P’s de la mercadotecnia y cómo se aplican a los servicios
- Descubrirás el valor de enfocarte en el cliente
- Reconocerás la importancia de diseñar una estrategia de mercadotecnia de servicios centrada en valores
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| Rating | Not enough ratings |
|---|---|
| Length | 5 weeks |
| Effort | 5 weeks, 5–8 hours per week |
| Starts | On Demand (Start anytime) |
| Cost | $49 |
| From | AnahuacX, Universidades Anáhuac via edX |
| Instructor | Isaac Guerrero Jaimes |
| Download Videos | On all desktop and mobile devices |
| Language | Spanish |
| Subjects | Business |
| Tags | Business & Management |
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| Rating | Not enough ratings |
|---|---|
| Length | 5 weeks |
| Effort | 5 weeks, 5–8 hours per week |
| Starts | On Demand (Start anytime) |
| Cost | $49 |
| From | AnahuacX, Universidades Anáhuac via edX |
| Instructor | Isaac Guerrero Jaimes |
| Download Videos | On all desktop and mobile devices |
| Language | Spanish |
| Subjects | Business |
| Tags | Business & Management |
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