OpenCourser brand icon
Sign in
We may earn an affiliate commission when you visit our partners.
Course image
Course image
Coursera logo

Innovación y creatividad organizacional

Fernando Andrés Moya Dávila

Este curso de administración se enfoca en el proceso de innovación al presentar a los estudiantes metodologías para la resolución de problemas e innovación que requieren investigación, persistencia y agilidad. Se alentará a los estudiantes a:

Sintetizar las ideas, imágenes, conceptos y conjuntos de habilidades existentes de manera original

Abrazar la ambigüedad

Apoyar el pensamiento divergente y la toma de riesgos

Read more

Este curso de administración se enfoca en el proceso de innovación al presentar a los estudiantes metodologías para la resolución de problemas e innovación que requieren investigación, persistencia y agilidad. Se alentará a los estudiantes a:

Sintetizar las ideas, imágenes, conceptos y conjuntos de habilidades existentes de manera original

Abrazar la ambigüedad

Apoyar el pensamiento divergente y la toma de riesgos

Este curso te ayudará a convertirte en un líder de equipo de innovación eficaz, a asumir un papel como ejecutivo de innovación dentro de una gran corporación o a proveer la actividad empresarial. Además, el conocimiento adquirido te ayudara a para planificar, aplicar y ejecutar habilidades de innovación para desarrollar y lanzar nuevos productos y servicios.

Este curso te enseñara a utilizar la innovación y la mentalidad empresarial y las metodologías para convertir las oportunidades en especificaciones de productos, conceptos comerciales y eventuales introducciones de estos productos o servicios a nuevos mercados.

Enroll now

Here's a deal for you

Save money when you learn with a deal that may be relevant to this course.
All coupon codes, vouchers, and discounts are applied automatically unless otherwise noted.
Valid until March 12, 2027
Save 40% Off 3 Months
Access thousands of top-rated learning programs with a Coursera Plus monthly subscription and take 40% off 3 months for a limited time.
Take
40%
off
Get offer

What's inside

Syllabus

Tema 1. Naturaleza de la innovación
Tema 2. Los principios de la gestión de la innovación
Tema 3. Técnicas de innovación
Read more

Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Examines the role of innovation in business success, a topic highly relevant in modern competitive market dynamics
Synthesizes existing ideas and skillsets to foster innovation, an approach that students can apply in a variety of settings
Develops methodologies for problem-solving and innovation, equipping students with practical tools for their professional toolkit

Save this course

Create your own learning path. Save this course to your list so you can find it easily later.
Save

Reviews summary

Innovación y creatividad organizacional

Según los estudiantes, este curso ofrece una visión práctica y aplicable de la innovación y la creatividad. Los temas clave, como la gestión de la innovación y las metodologías de resolución de problemas, son bien recibidos. Muchos destacan la claridad de los conceptos y la relevancia del contenido para el ámbito profesional, lo que permite aplicar inmediatamente lo aprendido. La calidad del instructor y el material son consistentemente señalados como puntos fuertes. Algunos consideran que, si bien el curso es excelente para principiantes, podría beneficiarse de mayor profundidad en temas específicos, pero en general, es una experiencia muy positiva.
Ideal para quienes se inician en el tema, proporcionando una base sólida.
"Es un excelente curso para empezar a introducirse en el mundo de la innovación y la creatividad."
"Aunque no tenía experiencia previa, me permitió adquirir una base sólida en el proceso de innovación."
"Lo recomendaría a cualquiera que quiera entender los fundamentos de la innovación organizacional."
El profesor es un pilar del curso, con gran conocimiento y capacidad de enseñanza.
"El profesor es excelente, su forma de explicar es muy dinámica y se nota su experiencia en el campo."
"La explicación del instructor es bastante clara y los ejemplos que proporciona hacen que el tema sea bastante entendible."
"Un profesor que sabe de lo que habla y lo transmite de una forma muy amena y con ejemplos muy útiles."
Los conceptos se presentan de manera clara y la estructura del curso es fácil de seguir.
"El contenido es muy completo y fácil de comprender, con una buena estructuración de los temas."
"Me encantó el curso. Muy buena la explicación de los temas, super claros los conceptos."
"El curso está muy bien estructurado, el contenido es relevante y se presenta de forma muy didáctica."
El curso proporciona herramientas y metodologías útiles para la aplicación inmediata.
"Me ha sido de gran utilidad para aplicar en mi día a día, en mi trabajo, en mi empresa. Muy práctico, con casos y ejemplos concretos."
"Se aprende mucho y lo puedes aplicar inmediatamente. Me parece que se cumplen los objetivos de enseñar como liderar equipos de innovación."
"Proporciona herramientas prácticas y estrategias que se pueden aplicar inmediatamente en el ámbito profesional y personal."
Algunos desearían mayor profundidad en temas avanzados o específicos.
"Para un nivel más avanzado, quizás le faltaría un poco más de complejidad en algunos módulos."
"Me gustaría que se profundizara más en las técnicas de innovación esbelta, aunque lo básico está muy bien."
"Siento que abarca muchos temas pero sin entrar en demasiado detalle en ninguno de ellos, lo cual es bueno para una introducción."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Innovación y creatividad organizacional with these activities:
Leer 'Innovación y emprendimiento' de Peter Drucker
Ayuda a comprender los principios fundamentales de la innovación y la importancia del emprendimiento en el éxito empresarial.
View Liderando personas on Amazon
Show steps
  • Leer el libro completo.
  • Subrayar y tomar notas sobre los conceptos clave.
  • Resumir los capítulos principales y sus implicaciones para la gestión de la innovación.
Realizar ejercicios de brainstorming y resolución de problemas
Refuerza las habilidades de pensamiento creativo y resolución de problemas esenciales para la innovación.
Browse courses on Brainstorming
Show steps
  • Participar en sesiones de brainstorming regulares.
  • Realizar ejercicios de resolución de problemas estructurados.
  • Practicar técnicas de generación de ideas y pensamiento lateral.
Crear un plan de innovación para un producto o servicio nuevo
Permite a los estudiantes aplicar los conceptos aprendidos en el curso a un proyecto práctico, mejorando su capacidad para desarrollar y ejecutar planes de innovación efectivos.
Show steps
  • Identificar una oportunidad de mercado o un problema que abordar.
  • Realizar una investigación de mercado para validar la idea.
  • Desarrollar un prototipo o un concepto mínimo viable.
  • Establecer métricas y objetivos clave.
  • Presentar el plan de innovación a las partes interesadas.
One other activity
Expand to see all activities and additional details
Show all four activities
Crear un blog o vlog sobre innovación
Fomenta la comprensión profunda y la capacidad de articular ideas sobre innovación al compartir conocimientos con otros.
Show steps
  • Elegir un tema específico de innovación para enfocarse.
  • Realizar investigaciones y recopilar información sobre el tema.
  • Crear contenido escrito o de video que sea informativo y atractivo.

Career center

Learners who complete Innovación y creatividad organizacional will develop knowledge and skills that may be useful to these careers:
Chief Innovation Officer
The course is perfectly tailored for aspiring Chief Innovation Officers. It provides a strong foundation in the process of innovation and equips learners with methodologies for problem-solving and innovation that are essential for success in this role. The course also covers techniques for embracing ambiguity, supporting divergent thinking, and taking risks, all of which are crucial skills for Chief Innovation Officers. Furthermore, the course helps learners develop their leadership abilities, which are essential for managing teams and fostering a culture of innovation.
See salaries and explore the career path for Chief Innovation Officer
Product Manager
The course is highly relevant for individuals seeking careers as Product Managers. It provides a comprehensive understanding of innovation principles and techniques, which are essential for developing and launching successful products. The course also covers user research, market analysis, and product strategy, which are key skills for Product Managers. By taking this course, learners will gain a competitive edge in the job market and be well-equipped to excel in Product Management roles.
See salaries and explore the career path for Product Manager
Innovation Consultant
The course would be extremely useful for individuals seeking to become Innovation Consultants. It provides a deep understanding of innovation principles, processes, and methodologies, which are essential for success in this role. The course also covers problem-solving, critical thinking, and communication skills, which are crucial for Innovation Consultants. By taking this course, learners will gain a competitive edge and enhance their ability to help clients drive innovation and achieve their business goals.
See salaries and explore the career path for Innovation Consultant
Design Thinking Lead
This course is highly relevant for individuals aspiring to become Design Thinking Leads. It provides a comprehensive understanding of design thinking principles and methodologies, which are essential for success in this role. The course also covers user research, ideation, prototyping, and testing, which are key skills for Design Thinking Leads. By taking this course, learners will gain the knowledge and skills needed to lead design thinking initiatives and drive innovation within organizations.
See salaries and explore the career path for Design Thinking Lead
Market Research Analyst
The course is very relevant for individuals seeking careers as Market Research Analysts. It provides a solid foundation in research methods and data analysis, which are essential for success in this role. The course also covers market segmentation, consumer behavior, and forecasting, which are key areas of expertise for Market Research Analysts. By taking this course, learners will gain the skills and knowledge needed to conduct market research studies and provide insights that drive decision-making.
See salaries and explore the career path for Market Research Analyst
Business Analyst
The course is relevant for individuals seeking careers as Business Analysts. It provides a strong foundation in business analysis principles and techniques, including requirements gathering, process modeling, and data analysis. The course also covers problem-solving, communication, and stakeholder management, which are key skills for Business Analysts. By taking this course, learners will gain the knowledge and skills needed to identify and analyze business needs, and develop solutions that meet those needs.
See salaries and explore the career path for Business Analyst
Project Manager
The course may be useful for individuals seeking careers as Project Managers. It provides a general understanding of project management principles and methodologies, which can be applied to various types of projects. The course covers project planning, scheduling, budgeting, and risk management, which are key areas of expertise for Project Managers. By taking this course, learners can gain a foundation in project management and enhance their ability to manage projects effectively.
See salaries and explore the career path for Project Manager
Marketing Manager
The course may be helpful for individuals seeking careers as Marketing Managers. It provides a general understanding of marketing principles and strategies, which can be applied to various industries. The course covers market research, segmentation, targeting, and positioning, which are key areas of expertise for Marketing Managers. By taking this course, learners can gain a foundation in marketing and enhance their ability to develop and execute marketing campaigns.
See salaries and explore the career path for Marketing Manager
Sales Manager
The course may be helpful for individuals seeking careers as Sales Managers. It provides a general understanding of sales principles and techniques, which can be applied to various industries. The course covers sales planning, forecasting, and closing, which are key areas of expertise for Sales Managers. By taking this course, learners can gain a foundation in sales and enhance their ability to manage sales teams and achieve sales targets.
See salaries and explore the career path for Sales Manager
Operations Manager
The course may be helpful for individuals seeking careers as Operations Managers. It provides a general understanding of operations management principles and practices, which can be applied to various industries. The course covers process optimization, quality control, and supply chain management, which are key areas of expertise for Operations Managers. By taking this course, learners can gain a foundation in operations management and enhance their ability to manage operations effectively.
See salaries and explore the career path for Operations Manager
Customer Success Manager
The course may be helpful for individuals seeking careers as Customer Success Managers. It provides a general understanding of customer success principles and practices, which can be applied to various industries. The course covers customer relationship management, customer onboarding, and customer support, which are key areas of expertise for Customer Success Managers. By taking this course, learners can gain a foundation in customer success management and enhance their ability to manage customer relationships and drive customer success.
See salaries and explore the career path for Customer Success Manager
Technical Writer
The course may be helpful for individuals seeking careers as Technical Writers. It provides a general understanding of technical writing principles and practices, which can be applied to various industries. The course covers technical documentation, user guides, and white papers, which are key areas of expertise for Technical Writers. By taking this course, learners can gain a foundation in technical writing and enhance their ability to communicate technical information effectively.
See salaries and explore the career path for Technical Writer
Data Analyst
The course may be helpful for individuals seeking careers as Data Analysts. It provides a general understanding of data analysis principles and techniques, which can be applied to various industries. The course covers data collection, cleaning, and analysis, which are key areas of expertise for Data Analysts. By taking this course, learners can gain a foundation in data analysis and enhance their ability to analyze data and extract insights.
See salaries and explore the career path for Data Analyst
Software Engineer
The course may be helpful for individuals seeking careers as Software Engineers. It provides a general understanding of software engineering principles and practices, which can be applied to various industries. The course covers software design, development, and testing, which are key areas of expertise for Software Engineers. By taking this course, learners can gain a foundation in software engineering and enhance their ability to design, develop, and test software applications.
See salaries and explore the career path for Software Engineer
Quality Assurance Tester
The course may be helpful for individuals seeking careers as Quality Assurance Testers. It provides a general understanding of quality assurance principles and practices, which can be applied to various industries. The course covers software testing, test planning, and test execution, which are key areas of expertise for Quality Assurance Testers. By taking this course, learners can gain a foundation in quality assurance and enhance their ability to test software applications and ensure their quality.
See salaries and explore the career path for Quality Assurance Tester

Reading list

We've selected nine books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Innovación y creatividad organizacional.
Cover image
The Disruptive Innovation Set (2 Books)
Save
Explores the challenges that large, established companies face when trying to innovate. It provides a framework for understanding how to overcome these challenges and create a culture of innovation.
(English) The Disruptive Innovation Set (2 Books)
Paperback
$$
(English) The Disruptive Innovation Set (2 Books)
Kindle Edition
$$
Cover image
HBR's 10 Must Reads on Design Thinking (with...
Save
Provides a practical guide to design thinking, a human-centered approach to innovation. It shows how to use design thinking to identify problems, generate ideas, and develop solutions.
(English) HBR's 10 Must Reads on Design Thinking (with...
Paperback
$$
(English) HBR's 10 Must Reads on Design Thinking (with...
Kindle Edition
$$
Lean Startup: How Today's Entrepreneurs Use...
Save
Introduces the lean startup methodology, which scientific approach to building a successful startup. It shows how to use lean principles to test ideas quickly and cheaply, and how to iterate on those ideas to create a successful product or service.
(English) The Lean Startup: How Today's Entrepreneurs Use...
Hardcover
$$
(English) The Lean Startup: How Today's Entrepreneurs Use...
Kindle Edition
$$
Cover image
The Infinite Staircase
Save
Explores the challenges that companies face when trying to cross the chasm from early adopters to mainstream customers. It provides a framework for understanding how to successfully cross this chasm and achieve mass-market success.
(English) The Infinite Staircase: What the Universe Tells Us...
Hardcover
$$
(English) The Infinite Staircase
Kindle Edition
$$
Cover image
The Innovator's DNA, Updated, with a New Preface
Save
Identifies the five key traits that successful innovators share. It provides a practical guide to developing these traits and creating a culture of innovation.
(English) The Innovator's DNA, Updated, with a New Preface:...
Hardcover
$$
(English) The Innovator's DNA, Updated, with a New Preface:...
Audible Audiobook
$$
Cover image
The Ten Faces of Innovation
Save
Provides a practical guide to the creative process. It shows how to use design thinking, brainstorming, and other techniques to generate innovative ideas.
(English) The Ten Faces of Innovation: IDEO's Strategies for...
Hardcover
$$
(English) The Ten Faces of Innovation: Strategies for...
Paperback
$$
(English) The Ten Faces of Innovation, Creative Confidence,...
Paperback
$$$
(English) The Ten Faces of Innovation: IDEO's Strategies for...
Kindle Edition
$$
Cover image
Innovation Capital
Save
Provides a step-by-step guide to the innovation process. It shows how to identify opportunities, generate ideas, develop solutions, and bring those solutions to market.
(English) Innovation Capital: How to Compete--and Win--Like...
Hardcover
$
(English) Innovation Capital: How to Compete--and Win--Like...
Kindle Edition
$$
Cover image
The Clayton M. Christensen Reader
Save
Provides a collection of tools and techniques for innovation. It shows how to use these tools to identify opportunities, generate ideas, and develop solutions.
The Clayton M. Christensen Reader
Paperback
Check
The Clayton M. Christensen Reader
Kindle Edition
Check
Cover image
Innovation and Entrepreneurship
Save
Provides a classic overview of innovation and entrepreneurship. It discusses the different types of innovation, the process of innovation, and the role of entrepreneurs in the innovation process.
(English) Innovation and Entrepreneurship
Paperback
$$
(English) The Executive in Action : Managing for Results,...
Hardcover
$$
(English) The Peter Drucker Collection on Becoming An...
Kindle Edition
$$
(English) By Peter Ferdinand Drucker - Innovation and...
Hardcover
$$$
(English) Summary of Discipline of Innovation: Harvard...
Audible Audiobook
$
By Peter F. Drucker Innovation and Entrepreneurship...
Unknown Binding
$$$$

Share

Help others find this course page by sharing it with your friends and followers:
Facebook
LinkedIn
Reddit
X
Link
Email

Similar courses

Here are nine courses similar to Innovación y creatividad organizacional.
Innovation Career Lessons from a Master
Most relevant
Managing the Company of the Future
Most relevant
3D Printing Applications
Most relevant
Leadership Through Design Innovation
Most relevant
Experiencing Design: Deepening Your Design Thinking...
Most relevant
Global Health: An Interdisciplinary Overview
Most relevant
Financing and Profiting from Innovation for Corporate...
Most relevant
Capstone: Your Story
Most relevant
Optimizing Diversity on Teams
Most relevant

Coursera Buyer Protection & Guarantee

Verified partner policies & purchase protections

Accredited University Partner
Free Trial & Audit

7-Day Free Trial & Free Audit

7-day free trial on monthly Coursera Plus subscriptions; free audit option available on most individual courses to explore video lectures and readings at no charge.

Return & Refund Policy

14-Day Refund Guarantee

14-day refund window on annual Coursera Plus subscriptions and single-course purchases prior to certificate issuance. Monthly subscriptions do not offer refunds once billed.

Buyer Protections

Verified Academic & Industry Partner

Accredited university and industry certifications (e.g. Stanford, Google, IBM, Yale), secure SSL payment processing, and verifiable digital certificate links.

Key Purchase Protections
14-day refund window on annual Coursera Plus and single courses
7-day free trial on monthly Coursera Plus subscriptions
Free course audit option for lectures and readings
Verified certificates from top universities & companies
OpenCourser Verified Partner Policy details last reviewed: 2026-10-22
Course image
Effort
4 semanas de estudio, 5-8 horas/semana
Level
Advanced
Via
Coursera
Institution
Tecnológico de Monterrey
Instructor
Fernando Andrés Moya Dávila
Language
Español
This course belongs to a collection called Innovación y emprendimiento . It's comprised of four courses:
  1. Innovación y creatividad organizacional (viewing)
  2. Diseño e innovación de modelo de negocios
  3. Emprendimiento Corporativo
  4. Mentalidad Emprendedora
Traffic lights
Read about what's good
what should give you pause
and possible dealbreakers
Examines the role of innovation in business success, a topic highly relevant in modern competitive market dynamics
Synthesizes existing ideas and skillsets to foster innovation, an approach that students can apply in a variety of settings
Develops methodologies for problem-solving and innovation, equipping students with practical tools for their professional toolkit
Share this
Share to help others discover this course.
Facebook LinkedIn X Reddit Link Email
Begin learning today
Enroll now to gain full access to Innovación y creatividad organizacional.
Enroll now
Save for later
Add this course to your list. Find it anytime.
Save
Our mission

OpenCourser helps millions of learners each year. People visit us to learn workspace skills, ace their exams, and nurture their curiosity.

Our extensive catalog contains over 50,000 courses and twice as many books. Browse by search, by topic, or even by career interests. We'll match you to the right resources quickly.

Find this site helpful? Tell a friend about us.

Affiliate disclosure

We're supported by our community of learners. When you purchase or subscribe to courses and programs or purchase books, we may earn a commission from our partners.

Your purchases help us maintain our catalog and keep our servers humming without ads.

Thank you for supporting OpenCourser.

© 2016 - 2025 OpenCourser