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Casey Ayers

As the saying goes: real artists ship. This course explores what it takes for your Agile team to bring its product to life: how value is defined, when we can call our development complete, and how we can capture important context for the future.

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As the saying goes: real artists ship. This course explores what it takes for your Agile team to bring its product to life: how value is defined, when we can call our development complete, and how we can capture important context for the future.

As the saying goes, real artists ship. In this course, Delivering Your Product to Market, you'll learn what it takes for your Agile team to bring a product to life. First, you'll learn how value is defined, how we can break down and sequence our work to allow for incremental delivery, and how we can develop useful acceptance criteria. Next, you'll look at how feedback cycles and embracing change in the pursuit of value can help us determine when work should be considered complete. Finally, you'll explore how to capture important information related to your work on the product, use it to drive continuous improvement efforts, and apply it toward future endeavors. When you're finished with this course, you'll understand what it takes to move on from development, delivering your team’s hard work to those who can start benefiting from it.

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What's inside

Syllabus

Course Overview
Defining What Should Be Delivered
Charting an Agile Path to Success
Capturing Context for Future Benefit
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Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Builds foundational knowledge and skills for Agile teams
Suitable for team members with some prior Agile experience
Taught by Casey Ayers, an experienced Agile practitioner
Emphasizes the importance of delivering value through incremental development
Focuses on practical techniques for defining and prioritizing work
Covers the principles of feedback cycles and iterative improvement

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Delivering Your Product to Market with these activities:
Review Agile Principles
Reinforce foundational understanding of Agile principles and practices to enhance engagement with course materials.
Browse courses on Agile Principles
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  • Review online resources and articles on Agile principles.
  • Revisit introductory materials or textbooks on Agile methodologies.
  • Discuss key Agile concepts with colleagues or mentors.
Learn Scrum Framework
Deepen understanding of Scrum framework and its application to enhance course engagement.
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  • Enroll in online courses or tutorials on Scrum.
  • Follow Scrum guides and documentation to understand the process.
  • Practice Scrum ceremonies and events with a team or online community.
Participate in Scrum Simulation
Engage in hands-on practice and discussions to strengthen comprehension of Scrum and Agile concepts.
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  • Join or organize a team for a Scrum simulation.
  • Assume different roles and experience the Scrum process firsthand.
  • Reflect on the simulation and discuss learnings with the team.
Four other activities
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Read 'Agile Software Development with Scrum'
Expand knowledge of Scrum and Agile practices by exploring an authoritative text.
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  • Obtain a copy of 'Agile Software Development with Scrum'.
  • Read and highlight key concepts and principles.
  • Apply insights from the book to course assignments and discussions.
Develop Agile Project Plan
Apply course knowledge to create a comprehensive Agile project plan, reinforcing understanding and practical skills.
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  • Define project scope, objectives, and stakeholders.
  • Create a product backlog and user stories.
  • Develop a sprint plan with tasks and timelines.
  • Identify potential risks and mitigation strategies.
  • Present the project plan to peers or mentors for feedback.
Become a Scrum Master for a Project
Enhance understanding of Scrum and leadership skills by guiding a team through an Agile project.
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  • Offer to be a Scrum Master for a course-related project or external team.
  • Facilitate Scrum ceremonies, track progress, and remove impediments.
  • Coach and motivate team members, fostering a collaborative environment.
  • Reflect on the experience and identify areas for improvement.
Develop Agile Resource Library
Curate a comprehensive collection of Agile resources for future reference and continued learning.
Browse courses on Agile Tools
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  • Identify and gather articles, videos, and documentation on Agile topics.
  • Organize resources into categories and subcategories.
  • Create an online or physical repository for easy access.
  • Share the resource library with peers, colleagues, or the course community.

Career center

Learners who complete Delivering Your Product to Market will develop knowledge and skills that may be useful to these careers:
Product Manager
Product Managers are responsible for the overall success of a product, from its inception to its launch and beyond. They work closely with engineering, design, and marketing teams to ensure that the product meets the needs of customers and is delivered on time and within budget. This course can help Product Managers develop the skills they need to define the product vision, create a roadmap for development, and track progress towards launch. It can also help them learn how to gather feedback from customers and use it to improve the product over time.
Project Manager
Project Managers are responsible for planning, executing, and closing projects. They work with stakeholders to define project scope, develop schedules, and allocate resources. They also track progress and communicate with stakeholders throughout the project lifecycle. This course can help Project Managers develop the skills they need to manage projects effectively. It can also help them learn how to use Agile methodologies to deliver projects on time and within budget.
Software Engineer
Software Engineers design, develop, and maintain software systems. They work with Product Managers and other stakeholders to understand the requirements of a software system and then design and implement the system to meet those requirements. This course can help Software Engineers develop the skills they need to design and develop high-quality software systems. It can also help them learn how to use Agile methodologies to deliver software on time and within budget.
Business Analyst
Business Analysts help organizations understand their business needs and develop solutions to meet those needs. They work with stakeholders to gather requirements, analyze data, and develop recommendations. This course can help Business Analysts develop the skills they need to gather and analyze requirements. It can also help them learn how to use Agile methodologies to deliver solutions on time and within budget.
Quality Assurance Analyst
Quality Assurance Analysts are responsible for testing software systems to ensure that they meet the requirements of the customer. They work with developers to identify and fix bugs and ensure that the software is of high quality. This course can help Quality Assurance Analysts develop the skills they need to test software systems effectively. It can also help them learn how to use Agile methodologies to deliver quality software on time and within budget.
Data Analyst
Data Analysts collect, analyze, and interpret data to help organizations make informed decisions. They work with stakeholders to understand the business needs and then develop data-driven solutions. This course can help Data Analysts develop the skills they need to collect and analyze data effectively. It can also help them learn how to use Agile methodologies to deliver data-driven solutions on time and within budget.
Product Owner
Product Owners are responsible for defining the vision for a product and ensuring that the product meets the needs of the customer. They work with stakeholders to gather requirements, create a roadmap for development, and track progress towards launch. This course can help Product Owners develop the skills they need to define the product vision, create a roadmap for development, and track progress towards launch. It can also help them learn how to gather feedback from customers and use it to improve the product over time.
Scrum Master
Scrum Masters are responsible for facilitating Agile teams and helping them to adopt Agile methodologies. They work with teams to identify and remove impediments, and to ensure that the team is working effectively together. This course can help Scrum Masters develop the skills they need to facilitate Agile teams effectively. It can also help them learn how to use Agile methodologies to deliver products and services on time and within budget.
UX Designer
UX Designers are responsible for designing the user experience for products and services. They work with stakeholders to understand the needs of users and then design the product or service to be easy to use and enjoyable. This course can help UX Designers develop the skills they need to design user experiences that are both effective and efficient. It can also help them learn how to use Agile methodologies to deliver user experiences on time and within budget.
Technical Writer
Technical Writers are responsible for creating documentation for software and other technical products. They work with engineers and other stakeholders to understand the product and then create documentation that is clear, concise, and easy to follow. This course can help Technical Writers develop the skills they need to create effective technical documentation. It can also help them learn how to use Agile methodologies to deliver documentation on time and within budget.
Marketing Manager
Marketing Managers are responsible for developing and executing marketing campaigns for products and services. They work with stakeholders to identify the target audience, develop marketing messages, and track campaign performance. This course can help Marketing Managers develop the skills they need to develop and execute effective marketing campaigns. It can also help them learn how to use Agile methodologies to deliver marketing campaigns on time and within budget.
Sales Manager
Sales Managers are responsible for leading and managing sales teams. They work with sales reps to identify and close deals, and to track sales performance. This course can help Sales Managers develop the skills they need to lead and manage sales teams effectively. It can also help them learn how to use Agile methodologies to deliver sales results on time and within budget.
Customer Success Manager
Customer Success Managers are responsible for building and maintaining relationships with customers. They work with customers to ensure that they are satisfied with the product or service and that they are getting the most value from it. This course can help Customer Success Managers develop the skills they need to build and maintain strong relationships with customers. It can also help them learn how to use Agile methodologies to deliver customer success on time and within budget.
Consultant
Consultants provide advice and guidance to businesses on a variety of topics. They work with businesses to identify problems, develop solutions, and implement change. This course can help Consultants develop the skills they need to provide effective advice and guidance to businesses. It can also help them learn how to use Agile methodologies to deliver consulting services on time and within budget.
Entrepreneur
Entrepreneurs are people who start and run their own businesses. They are responsible for all aspects of their business, from developing the product or service to marketing and sales. This course can help Entrepreneurs develop the skills they need to start and run their own businesses. It can also help them learn how to use Agile methodologies to deliver products and services on time and within budget.

Reading list

We've selected 13 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Delivering Your Product to Market.
For readers who are new to the details and challenges of putting a software product into production, this book covers the Software Development Lifecycle (SDLC) and how Agile principles and methodology can help development teams to work more efficiently.
Provides a detailed overview of the Continuous Delivery pipeline, which key Agile practice. It also provides strategies for how to automate the build, test, and deployment pipeline, which can be very helpful for experienced Agile practitioners to learn.
Is especially helpful for readers who are working on defining the product that they are developing and for entrepreneurs who are working to take a product to market. It commonly-used text in business schools and among entrepreneurs.
Is used as a foundational text for training in business innovation. It may be helpful for students who are especially interested in the role that innovation plays in bringing a product from concept to market.
Is used as a foundational text for training in business innovation and marketing. It may be helpful for students who are especially interested in the role that marketing plays in bringing a product from concept to market.
Provides guidance on customer discovery and validation. It can be especially helpful for students who are working on defining their product and identifying their target customers.
Provides a behind-the-scenes account of innovation and design at the famous design firm, IDEO. While it is written for a general audience, the book may be helpful for those who are interested in learning more about the design cycle and in generating creative solutions to problems.
Is particularly useful for students who are working on design. It introduces the "Design Sprint" process, which five-day process for solving a problem, validating an idea, and testing it with real users.
Foundational text for training in strategic planning. It can be especially helpful for students who are interested in how to define what makes a good strategy.
Is commonly taught in MBA courses as part of a curriculum on operations management and operations research. It may be helpful for students who have a strong interest in process optimization and as an example of how one might think about optimization within a software development team.

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