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Identifying Entrepreneurial Opportunities

Innovation and Entrepreneurship,

This course explores how anyone can be a successful startup entrepreneur or corporate innovator by thoughtfully examining themselves and the business opportunity. By harnessing these insights and cultivating an entrepreneurial spirit, you can create and transform an entrepreneurial idea into a new startup company or corporate venture.

Over 800,000 people have used The Opportunity Analysis Canvas that is the basis of this course. Designed by Dr. James V. Green, the lead faculty for this course, this unique model equips you to identify and analyze a new business opportunity that aligns with your startup entrepreneurship or corporate innovation interests.

The Opportunity Analysis Canvas distills vast amounts of research in psychology, sociology, and business into a practical how-to guide for aspiring and active entrepreneurs and innovators. The course presents a whole new understanding of entrepreneurial mindset and action. The course is structured as a nine-step experience segmented into thinking entrepreneurially, seeing entrepreneurially, and acting entrepreneurially.

What you'll learn

  • Develop the skills for identifying and analyzing entrepreneurial ideas;
  • Foster thinking entrepreneurially with an awareness of entrepreneurial mindset, entrepreneurial motivation, and entrepreneurial behavior;
  • Cultivate seeing entrepreneurially with attention to industry conditions, industry status, macroeconomic change, and competition; and
  • Champion acting entrepreneurially with an understanding of value innovation and opportunity identification.

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Rating Not enough ratings
Length 4 weeks
Effort 2 - 3 hours per week
Starts On Demand (Start anytime)
Cost $149
From USMx, UMD via edX
Instructor James Green
Download Videos On all desktop and mobile devices
Language English
Subjects Business
Tags Business & Management USMx

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Careers

An overview of related careers and their average salaries in the US. Bars indicate income percentile.

Opportunity Development Representative $31k

Opportunity Coordinator $45k

Opportunity Specialist $52k

Pharmaceutical Nursing Opportunity $55k

Management Opportunity in Xenia,OH $60k

Neuro-Oncologist Opportunity $60k

Equal Opportunity Specialist Fellow $61k

Family Medicine Opportunity $71k

Equal Opportunity Officer $73k

Business Development Advisor-Office of Equal Opportunity (Program Specialist 5) $86k

Opportunity Generation Specialist $88k

Seeking a new Business Development / Sales Engineer Opportunity Consultant $104k

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Rating Not enough ratings
Length 4 weeks
Effort 2 - 3 hours per week
Starts On Demand (Start anytime)
Cost $149
From USMx, UMD via edX
Instructor James Green
Download Videos On all desktop and mobile devices
Language English
Subjects Business
Tags Business & Management USMx

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