Liderazgo en la empresa familiar from Coursera

Para lograr que la familia trascienda y la empresa se sostenga en el tiempo, en este curso de emprendimiento y administración de empresas, tendrás la oportunidad de comprender la complejidad de las dinámicas de familia y empresa, reflexionar sobre los roles y formas de pensar del dirigente familiar y hacer un diagnóstico del emprendimiento empresarial.

Todo ello con el fin de que conozcas los instrumentos y componentes que implican liderar y orquestar la empresa familiar: la visión de futuro de la familia empresaria, el desarrollo de las siguientes generaciones y la formación de un gobierno de familia y empresa eficaz y flexible. Todo el conocimiento adquirido en este curso de administración de empresas podrá ser aplicado en la empresa familiar.

El Centro de Familias Emprendedoras y EGADE Business School de la Escuela de Negocios del Tecnológico de Monterrey es la Institución ideal para desarrollar estas habilidades, ya que el Tec de Monterrey es la universidad número 1 en México y la 6a mejor en Latinoamérica según Times Higher Education (THE) 2016.

Los profesores del Centro de Familias Emprendedoras están altamente calificados y son reconocidos al ser parte del proyecto mundial STEP para el emprendimiento familiar, y la EGADE Business School es la escuela número 1 en América Latina, en su MBA, según el ranking de AméricaEconomía.

What's inside

Syllabus

Tema 1. Fundamentos de la Empresa Familiar

Tema 2. Identificación de roles en la empresa familiar

Tema 3. Visión de futuro de la familia empresaria

Tema 4. Desarrollo de la Siguiente Generación (NxtGen)

Tema 5. Modelo de Liderazgo (orquestación) de las dinámicas de familia- empresa.

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Dirigido a personas interesadas en el emprendimiento y administración de empresas familiares

Impartido por profesores calificados y reconocidos en emprendimiento familiar

Desarrolla habilidades para liderar y orquestar dinámicas de familia y empresa

Proporciona un diagnóstico del emprendimiento empresarial

Incluye contenidos sobre la visión de futuro de la familia empresaria y el desarrollo de la siguiente generación

Aborda los roles y formas de pensar del dirigente familiar

Reviews summary

Entrepreneurial family business course

The course provides an in-depth and practical understanding of family business dynamics and leadership. It offers tools and strategies for evaluating and implementing change processes.

Content is modern and accessible.

"...accesible, moderno, actualizado..."

Expertise in family business dynamics.

"...comprender la complejidad de las dinámicas de familia y empresa..."

Provides practical tools for change.

"...proporcionando una serie de herramientas que permiten evaluar e implementar un proceso de cambio..."

Career center

Learners who complete Liderazgo en la empresa familiar will develop knowledge and skills that may be useful to these careers:

Family Business Consultant

Family Business Consultants work with family-owned businesses to help them improve their performance and achieve their goals. This course may be useful for individuals pursuing a career in family business consulting, as it provides a comprehensive understanding of the unique challenges and opportunities faced by family-owned businesses, as well as the skills and knowledge needed to provide effective consulting services to these businesses.

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Strategy Consultant

Strategy Consultants provide strategic advice and guidance to businesses on a variety of topics, including growth strategy, market entry, and operational efficiency. This course may be useful for individuals pursuing a career as a Strategy Consultant, as it provides a deep understanding of the unique challenges and opportunities faced by family-owned businesses in developing and executing their strategies, which can be valuable for providing accurate and insightful strategic advice to these businesses.

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Entrepreneur

Entrepreneurs start and run their own businesses. This course may be useful for individuals who want to start a family-owned business, as it provides a comprehensive understanding of the challenges and opportunities involved in leading and managing a family-owned business.

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Sales Manager

Sales Managers are responsible for managing the sales function of an organization, which includes developing and executing sales strategies, managing sales teams, and closing deals. This course may be useful for individuals pursuing a career in Sales Management, as it provides a deep understanding of the unique challenges and opportunities faced by family-owned businesses in selling their products or services, which can be valuable for developing effective sales strategies for these businesses.

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Product Manager

Product Managers are responsible for managing the development and marketing of a company's products or services. This course may be useful for individuals pursuing a career as a Product Manager, as it provides a deep understanding of the unique challenges and opportunities faced by family-owned businesses in developing and marketing their products or services, which can be valuable for developing effective product strategies for these businesses.

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Operations Manager

Operations Managers are responsible for managing the day-to-day operations of a business. This course may be useful for individuals pursuing a career in Operations Management, as it provides a deep understanding of the unique challenges and opportunities faced by family-owned businesses in managing their operations, which can be valuable for developing effective operational strategies for these businesses.

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Venture Capitalist

Venture Capitalists provide funding and support to early-stage companies with high growth potential. This course may be useful for individuals pursuing a career as a Venture Capitalist, as it provides a deep understanding of the unique challenges and opportunities faced by family-owned businesses, which can be valuable for evaluating and investing in these businesses.

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Human Resources Manager

Human Resources Managers are responsible for managing the human resources function of an organization, which includes recruiting, hiring, training, and developing employees. This course may be useful for individuals pursuing a career in Human Resources Management, as it provides a deep understanding of the unique challenges and opportunities faced by family-owned businesses in managing their human resources, which can be valuable for developing effective HR strategies for these businesses.

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Marketing Manager

Marketing Managers are responsible for developing and executing marketing strategies to promote their company's products or services. This course may be useful for individuals pursuing a career in Marketing Management, as it provides a deep understanding of the unique challenges and opportunities faced by family-owned businesses in marketing their products or services, which can be valuable for developing effective marketing strategies for these businesses.

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Project Manager

Project Managers are responsible for planning, executing, and closing projects. This course may be useful for individuals pursuing a career as a Project Manager, as it provides a deep understanding of the unique challenges and opportunities faced by family-owned businesses in managing projects, which can be valuable for developing effective project management strategies for these businesses.

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Lawyer

Lawyers provide legal advice and guidance to businesses and individuals on a variety of topics, including contracts, litigation, and tax law. This course may be useful for individuals pursuing a career as a Lawyer, as it provides a deep understanding of the legal issues that family-owned businesses face, which can be valuable for providing effective legal advice to these businesses.

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Financial Analyst

Financial Analysts provide financial advice and guidance to businesses and individuals. This course may be useful for individuals pursuing a career as a Financial Analyst, as it provides a deep understanding of how businesses, including family-owned businesses, raise and use capital, which is valuable for providing accurate and insightful financial advice to clients.

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Consultant

Consultants provide expert advice and guidance to businesses on a variety of topics, including strategy, operations, and finance. This course may be useful for individuals pursuing a career in consulting, as it provides a deep understanding of the unique challenges and opportunities faced by family-owned businesses, which can be valuable for providing effective consulting services to these businesses.

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Investment Banker

Investment Bankers provide financial advice and guidance to businesses and individuals on a variety of topics, including mergers and acquisitions, capital raising, and investment strategies. This course may be useful for individuals pursuing a career as an Investment Banker, as it provides a deep understanding of how businesses, including family-owned businesses, raise and use capital, which is valuable for providing accurate and insightful financial advice to clients.

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Business Development Manager

Business Development Managers are responsible for developing and executing strategies to grow their company's revenue. This course may be useful for individuals pursuing this career path as it provides a comprehensive understanding of the dynamics of family-owned businesses, which can be valuable for developing strategies to partner with or sell to family-owned businesses.

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