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Rejie George Pallathita,
P D Jose,
and
Sai Yayavaram
In this business and management course, you will develop a strong understanding of how firms compete by learning about important analytical approaches that underlie business strategy.
Read more
In this business and management course, you will develop a strong understanding of how firms compete by learning about important analytical approaches that underlie business strategy.
Read more
In this business and management course, you will develop a strong understanding of how firms compete by learning about important analytical approaches that underlie business strategy.
This course will show you how a business views itself in its "totality" and in the context of its environment. The course will be taught from the perspective of a manager or chief executive officer (CEO).
This course aims to equip you with a good understanding of:
- What managing a firm strategically implies?
- How one analyzes the industry in which a firm competes?
- How does a firm create competitive advantage?
- How does a firm sustain its competitive advantage?
Register for this course and see more details by visiting:
OpenCourser.com/course/cybfkz/strategic
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What's inside
Learning objectives
- Industry and competitive analysis
- Resource and competency analysis
- Analysing strategy across corporate and business levels
- Industry and competitive analysis
- Resource and competency analysis
- Analysing strategy across corporate and business levels
Syllabus
Week 1: Introduction to Strategic Management Week 2: Analyzing the External Environment Week 3: Analyzing the Internal Environment Week 4: Competitive Positioning Week 5: Managing the Multi-business Firm
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Relevant to professionals in marketing, finance, strategy, or operations as all benefit from understanding competitive dynamics
Demonstrates how industry leaders and top management view their business holistically and within its environment
Develops foundational industry knowledge and strategy analysis techniques
Covers industry analysis, competitive positioning, and multi-business firm management
Applies concepts learned to hypothetical business cases
May require additional time and effort to complete assessments
Save this course
Save Strategic Management to your list so you can find it easily later:
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Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Strategic Management with these
activities:
Review Microeconomics Concepts
Show steps
Enhance your understanding of business strategy by refreshing your knowledge of microeconomic principles and supply and demand dynamics.
Browse courses on
Microeconomics
Show steps
-
Review textbooks or online resources on microeconomics.
-
Practice solving microeconomic problems, such as supply and demand curves.
-
Discuss microeconomics concepts with peers or a tutor.
Attend Industry Conference
Show steps
Expand your network and gain insights into industry trends by attending an industry conference.
Browse courses on
Business
Show steps
-
Research industry conferences and identify relevant ones to attend.
-
Register for the conference.
-
Attend sessions and networking events.
-
Follow up with new connections after the conference.
Course Material Compilation
Show steps
Reinforce your learning by organizing and reviewing the key concepts and materials covered in the course.
Show steps
-
Gather all course notes, assignments, quizzes, and exams.
-
Organize and review the materials regularly.
-
Identify areas where further clarification or review is needed.
Six other activities
Expand to see all activities and additional details
Show all nine activities
Review Book - The Innovator's Dilemma
Show steps
Learn about industry disruption and how to create sustainable competitive advantage by reviewing this classic business book.
View
The Disruptive Innovation Set (2 Books)
on Amazon
Show steps
-
Read the book, taking notes and highlighting key concepts.
-
Summarize the main arguments and frameworks.
-
Identify examples from your own industry or experience.
Industry Analysis Exercise
Show steps
Develop your analytical skills by conducting an in-depth analysis of an industry using Porter's Five Forces model.
Show steps
-
Select an industry and gather data on its key characteristics.
-
Apply Porter's Five Forces to identify industry dynamics and competition.
-
Develop recommendations for how a firm can position itself in the industry.
Strategy Discussion Group
Show steps
Engage in discussions with peers to enhance your understanding of strategic management concepts.
Browse courses on
Strategy
Show steps
-
Form a discussion group with other students in the course.
-
Select topics to discuss, such as industry analysis or competitive advantage.
-
Meet regularly to discuss your ideas and learn from each other.
Contribute to Strategy Open Source Project
Show steps
Deepen your understanding of strategy implementation by contributing to an open source project focused on strategic management.
Browse courses on
Strategy
Show steps
-
Make meaningful contributions to the project.
-
Identify open source projects related to strategic management.
-
Select a project to contribute to.
-
Join the project community and follow their guidelines.
Competitive Advantage Report
Show steps
Demonstrate your understanding of competitive advantage by analyzing a company's resources and capabilities and identifying its sustainable competitive advantage.
Browse courses on
Competitive Advantage
Show steps
-
Research and gather data on a specific company.
-
Identify and analyze the company's resources and capabilities.
-
Determine the company's sustainable competitive advantage.
-
Write a report outlining your findings and recommendations.
Strategy Consulting Project
Show steps
Apply your learning by developing a comprehensive strategic plan for a real-world client or organization.
Browse courses on
Strategy
Show steps
-
Identify a client or organization to work with.
-
Conduct a thorough analysis of the client's industry, competition, and internal capabilities.
-
Develop and present a strategic plan that addresses the client's challenges and opportunities.
-
Monitor and evaluate the implementation of the strategic plan.
Review Microeconomics Concepts
Show steps
Enhance your understanding of business strategy by refreshing your knowledge of microeconomic principles and supply and demand dynamics.
Browse courses on
Microeconomics
Show steps
Show steps
Show steps
- Review textbooks or online resources on microeconomics.
- Practice solving microeconomic problems, such as supply and demand curves.
- Discuss microeconomics concepts with peers or a tutor.
Attend Industry Conference
Show steps
Expand your network and gain insights into industry trends by attending an industry conference.
Browse courses on
Business
Show steps
Show steps
Show steps
- Research industry conferences and identify relevant ones to attend.
- Register for the conference.
- Attend sessions and networking events.
- Follow up with new connections after the conference.
Course Material Compilation
Show steps
Reinforce your learning by organizing and reviewing the key concepts and materials covered in the course.
Show steps
Show steps
Show steps
- Gather all course notes, assignments, quizzes, and exams.
- Organize and review the materials regularly.
- Identify areas where further clarification or review is needed.
Six other activities
Expand to see all activities and additional details
Show all nine activities
Review Book - The Innovator's Dilemma
Show steps
Learn about industry disruption and how to create sustainable competitive advantage by reviewing this classic business book.
View
The Disruptive Innovation Set (2 Books)
on Amazon
Show steps
Show steps
Show steps
- Read the book, taking notes and highlighting key concepts.
- Summarize the main arguments and frameworks.
- Identify examples from your own industry or experience.
Industry Analysis Exercise
Show steps
Develop your analytical skills by conducting an in-depth analysis of an industry using Porter's Five Forces model.
Show steps
Show steps
Show steps
- Select an industry and gather data on its key characteristics.
- Apply Porter's Five Forces to identify industry dynamics and competition.
- Develop recommendations for how a firm can position itself in the industry.
Strategy Discussion Group
Show steps
Engage in discussions with peers to enhance your understanding of strategic management concepts.
Browse courses on
Strategy
Show steps
Show steps
Show steps
- Form a discussion group with other students in the course.
- Select topics to discuss, such as industry analysis or competitive advantage.
- Meet regularly to discuss your ideas and learn from each other.
Contribute to Strategy Open Source Project
Show steps
Deepen your understanding of strategy implementation by contributing to an open source project focused on strategic management.
Browse courses on
Strategy
Show steps
Show steps
Show steps
- Make meaningful contributions to the project.
- Identify open source projects related to strategic management.
- Select a project to contribute to.
- Join the project community and follow their guidelines.
Competitive Advantage Report
Show steps
Demonstrate your understanding of competitive advantage by analyzing a company's resources and capabilities and identifying its sustainable competitive advantage.
Browse courses on
Competitive Advantage
Show steps
Show steps
Show steps
- Research and gather data on a specific company.
- Identify and analyze the company's resources and capabilities.
- Determine the company's sustainable competitive advantage.
- Write a report outlining your findings and recommendations.
Strategy Consulting Project
Show steps
Apply your learning by developing a comprehensive strategic plan for a real-world client or organization.
Browse courses on
Strategy
Show steps
Show steps
Show steps
- Identify a client or organization to work with.
- Conduct a thorough analysis of the client's industry, competition, and internal capabilities.
- Develop and present a strategic plan that addresses the client's challenges and opportunities.
- Monitor and evaluate the implementation of the strategic plan.
Career center
Learners who complete Strategic Management will develop knowledge and skills
that may be useful to these careers:
Chief Executive Officer
Chief Executive Officer
The Chief Executive Officer (CEO) is responsible for leading and managing all aspects of their organization's operations. An understanding of strategic management is vital, as the CEO must have a comprehensive understanding of the company, its industry, and its competitors. This course will help you develop the skills and knowledge necessary to succeed as a CEO. You will learn how to analyze the external and internal environment, develop and implement competitive strategies, and manage the multi-business firm.
Strategy Consultant
Strategy Consultant
A Strategy Consultant helps organizations develop and implement their strategies. This role requires a strong understanding of strategic management. This course will help you develop the skills and knowledge necessary to succeed as a Strategy Consultant. You will learn how to analyze the external and internal environment, develop and implement competitive strategies, and manage the multi-business firm.
Chief Operating Officer
Chief Operating Officer
The Chief Operating Officer (COO) is responsible for overseeing the day-to-day operations of an organization. A strong understanding of strategic management is a plus, as the COO must be able to execute the company's strategic plan and ensure that the organization is operating efficiently and effectively. This course will help you develop the skills and knowledge necessary to succeed as a COO. You will learn how to analyze the external and internal environment, develop and implement competitive strategies, and manage the multi-business firm.
Corporate Planner
Corporate Planner
A Corporate Planner helps an organization develop and implement its long-term strategy. A corporate planner must have a strong understanding of strategic management. This course may be useful in helping you understand the role of a corporate planner.
Venture Capitalist
Venture Capitalist
A Venture Capitalist provides funding to early-stage companies with high growth potential. A strong understanding of strategic management is a must, as Venture Capitalists must be able to assess the potential of a company and its management team. This course will help you develop the skills and knowledge necessary to succeed as a Venture Capitalist. You will learn how to analyze the external and internal environment, develop and implement competitive strategies, and manage the multi-business firm.
Investment Banker
Investment Banker
An Investment Banker provides financial advice to companies and governments on mergers and acquisitions, capital raising, and other strategic transactions. A sound understanding of strategic management is beneficial, as it provides a framework for understanding how companies operate and make decisions. This course will help you develop the skills and knowledge necessary to succeed as an Investment Banker. You will learn how to analyze the external and internal environment, develop and implement competitive strategies, and manage the multi-business firm.
Business Development Manager
Business Development Manager
A Business Development Manager is responsible for generating new business opportunities for an organization. A grasp of strategic management is an advantage, as it helps you understand how to identify and exploit market opportunities. This course will help you develop the skills and knowledge necessary to succeed as a Business Development Manager. You will learn how to analyze the external and internal environment, develop and implement competitive strategies, and manage the multi-business firm.
Management Analyst
Management Analyst
A Management Analyst studies an organization's structure, policies, and procedures. A solid understanding of strategic management is an advantage in this career, as it provides a framework for understanding how organizations operate and make decisions. This course will help you develop the skills and knowledge necessary to succeed as a Management Analyst. You will learn how to analyze the external and internal environment, develop and implement competitive strategies, and manage the multi-business firm.
Management Consultant
Management Consultant
A Management Consultant analyzes and solves problems faced by clients who come from a variety of industries. A deep understanding of strategic management is essential. You will learn how to conduct industry and competitive analysis, resource and competency analysis, and analyze strategy across corporate and business levels. This course may be useful in helping you understand management consulting better.
Marketing Manager
Marketing Manager
A Marketing Manager is responsible for developing and implementing marketing campaigns. A background in strategic management may be an advantage, as it provides a framework for understanding how organizations operate and make decisions. This course may be useful in helping you understand marketing within the business environment.
Operations Manager
Operations Manager
An Operations Manager is responsible for overseeing the day-to-day operations of a company. A grasp of strategic management may be an advantage, as it provides a framework for understanding how organizations operate and make decisions. This course may be useful in helping you understand the operations of a company.
Project Manager
Project Manager
A Project Manager plans, organizes, and executes projects. An understanding of strategic management may be an advantage, as it provides a framework for understanding how organizations operate and make decisions. This course may be useful in helping you understand project management.
Financial Analyst
Financial Analyst
A Financial Analyst provides financial advice to companies and individuals. A broad understanding of strategic management may be an advantage, as it provides a framework for understanding how organizations operate and make decisions. This course may be useful in developing your understanding of the role of a financial analyst.
Product Manager
Product Manager
A Product Manager is responsible for developing and launching new products. A grasp of strategic management may be an advantage, providing a framework for understanding how organizations operate and make decisions. This course may be useful in helping you understand the role of a product manager.
Data Analyst
Data Analyst
A Data Analyst collects, analyzes, and interprets data to help organizations make better decisions. Data analysts may benefit from an understanding of strategic management, as it provides a framework for understanding how organizations operate and make decisions. Also, this course may be useful in developing your understanding of data analysis.
For more career information including salaries, visit:
OpenCourser.com/course/cybfkz/strategic
Reading list
We've selected 20 books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Strategic Management.
Strategic Management: Text and Cases widely used textbook that provides a comprehensive overview of strategic management, including industry and competitive analysis, resource and competency analysis, and strategy analysis at the corporate and business levels.
Save
Classic work on competitive strategy. It provides a framework for analyzing industries and competitors, and it offers insights into how to develop and implement a successful competitive strategy.
Save
Provides a simple and clear framework for developing and evaluating strategies. It valuable resource for anyone who wants to improve their strategic thinking skills.
Save
Introduces the concept of creating new market space to avoid competition.
Must-read for understanding how established companies can avoid being disrupted by new technologies.
Save
Provides a unique perspective on the future of technology and entrepreneurship. It valuable resource for anyone who is interested in building a successful startup.
Competitive Advantage classic work on strategy that introduced the concept of the five forces model. It provides a framework for understanding industry competition and developing strategies for competitive advantage.
Provides a practical guide to using the Lean Startup methodology to develop and launch new products and services.
Provides a behind-the-scenes look at the challenges and rewards of building a successful startup. It valuable resource for anyone who is interested in entrepreneurship.
Save
Provides a practical guide to getting customers for your startup. It valuable resource for anyone who is starting or running a business.
Explores the concept of creating innovative products and building successful businesses.
Discusses the challenges of marketing and selling technology products to a mainstream audience.
Blue Ocean Strategy provides a framework for creating new market space and achieving sustainable competitive advantage. It shows readers how to identify and exploit uncontested market opportunities.
The Power of Habit provides insights into the role of habits in our lives and businesses. It shows readers how to understand, change, and create new habits to achieve their goals.
The 22 Immutable Laws of Marketing provides a set of timeless principles for marketing success. It covers a wide range of topics, including branding, positioning, and pricing.
The Art of War classic work on strategy that has been studied by military leaders and business executives for centuries. It provides insights into the principles of warfare and how to achieve victory in competitive situations.
Positioning provides a framework for understanding how consumers perceive brands and products. It shows readers how to position their products and services for success in the marketplace.
The McKinsey Way provides insights into the consulting firm's approach to problem solving and strategic planning. It shows readers how to use the McKinsey problem-solving framework to analyze complex issues and develop effective solutions.
Save
The Culture Code provides insights into the role of culture in organizational success. It shows readers how to create a culture that is conducive to innovation, collaboration, and high performance.
The 7 Habits of Highly Effective People provides a framework for personal and professional development. It shows readers how to develop the habits that are essential for success in all areas of life.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/cybfkz/strategic
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Effort
3 to 5 hours per week for 5 weeks
Level
Introductory
Via
edX
Institution
Indian Institute of Management Bangalore
Instructors
Rejie George Pallathita
P D Jose
Sai Yayavaram
Session
April 30, 2024
- April 30, 2025
Language
English
Transcripts
English
हिंदी
This course belongs to a
collection
called
Business Management. It's comprised of seven courses:
- Operations Management
- People Management
- Corporate Finance
- Strategic Management (viewing)
- Accounting for Decision-Making
- Marketing Management
- People Management for Entrepreneurs
Good to know
Relevant to professionals in marketing, finance, strategy, or operations as all benefit from understanding competitive dynamics
Demonstrates how industry leaders and top management view their business holistically and within its environment
Develops foundational industry knowledge and strategy analysis techniques
Covers industry analysis, competitive positioning, and multi-business firm management
Applies concepts learned to hypothetical business cases
May require additional time and effort to complete assessments
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