We may earn an affiliate commission when you visit our partners.

Sales Development Representative

Save

April 29, 2024 Updated May 2, 2025 15 minute read

Jump to salaries, courses, and books

Header image for Sales Development Representative

Sales Development Representative: A Comprehensive Career Guide

A Sales Development Representative, often abbreviated as SDR, holds a crucial position at the forefront of a company's sales efforts. Their primary focus is on the initial stages of the sales process, concentrating on identifying and qualifying potential customers. Think of them as the scouts of the sales world, tasked with finding promising leads and initiating the conversations that could eventually lead to closed deals.

Read More

Share

Help others find this career page by sharing it with your friends and followers:

Copy Link

Salaries for Sales Development Representative

City

25th Percentile

50th Percentile

75th Percentile

Median

New York

$50,000

$73,000

$110,000

$73,000

San Francisco

$91,000

$110,000

$138,000

$110,000

Seattle

$58,000

$73,000

$91,000

$73,000

See all salaries

City

25th Percentile

50th Percentile

75th Percentile

Median

New York

$50,000

$73,000

$110,000

$73,000

San Francisco

$91,000

$110,000

$138,000

$110,000

Seattle

$58,000

$73,000

$91,000

$73,000

Austin

$75,000

$84,000

$120,000

$84,000

Toronto

$59,000

$78,000

$113,000

$78,000

London

£62,000

£79,000

£112,000

£79,000

Paris

€40,000

€49,000

€61,000

€49,000

Berlin

€67,000

€84,000

€135,000

€84,000

Tel Aviv

₪422,000

₪490,000

₪645,000

₪490,000

Singapore

S$93,000

S$124,000

S$153,000

S$124,000

Beijing

¥204,000

¥300,000

¥403,000

¥300,000

Shanghai

¥137,000

¥168,000

¥213,000

¥168,000

Bengalaru

₹228,000

₹422,000

₹692,000

₹422,000

Delhi

₹341,000

₹460,000

₹714,000

₹460,000

Bars indicate relevance. All salaries presented are estimates. Completion of this course does not guarantee or imply job placement or career outcomes.

Path to Sales Development Representative

Take the first step.

We've curated 21 courses to help you on your path to Sales Development Representative. Use these to develop your skills, build background knowledge, and put what you learn to practice.

Sorted from most relevant to least relevant:

Foundations for Interviewing with Confidence

Foundations for Interviewing with Confidence

Save

Boosting Productivity through the Tech Stack

Boosting Productivity through the Tech Stack

Save

Sales Engineer and Solutions Engineer: Sales & Tech Training

Sales Engineer and Solutions Engineer: Sales & Tech...

Save

GenAI for Inside Sales: Crafting Effective Outreach

GenAI for Inside Sales: Crafting Effective Outreach

Save

AI Sales Prospecting: Automate Outreach at Scale with AI

AI Sales Prospecting: Automate Outreach at Scale with AI

Save

GenAI for Sales Teams

GenAI for Sales Teams

Save

Zoho CRM User Training Course - Beginner To Expert Course

Zoho CRM User Training Course - Beginner To Expert Course

Save

Mastering LinkedIn Lead Generation & Social Selling

Mastering LinkedIn Lead Generation & Social Selling

Save

Roles and Responsibilities of a Sales Representative

Roles and Responsibilities of a Sales Representative

Save

Small Business Lead Generation & Cold Email | B2B & B2C

Small Business Lead Generation & Cold Email | B2B & B2C

Save

B2B Cold Calling Sales Course

B2B Cold Calling Sales Course

Save

Digital Marketing: Cold Email, Lead Generation to Automation

Digital Marketing: Cold Email, Lead Generation to...

Save

GenAI for Sales Proposals and Presentations

GenAI for Sales Proposals and Presentations

Save

How to Create Your Perfect LinkedIn Outreach Campaign

How to Create Your Perfect LinkedIn Outreach Campaign

Save

How to Land A Startup Job to Become An Entrepreneur

How to Land A Startup Job to Become An Entrepreneur

Save

LinkedIn Marketing with Dekker: LinkedIn Ads, LinkedIn Leads

LinkedIn Marketing with Dekker: LinkedIn Ads, LinkedIn...

Save

Email Marketing

Email Marketing

Save

LinkedIn Lead Generation Masterclass - More Leads- Less Time

LinkedIn Lead Generation Masterclass - More Leads- Less...

Save

Digital Marketing B2B: Dekker's Ultimate Digital Marketing

Digital Marketing B2B: Dekker's Ultimate Digital Marketing

Save

Customer Data, Analytics, and Segmentation

Customer Data, Analytics, and Segmentation

Save

Using GenAI for Tailored Customer Emails

Using GenAI for Tailored Customer Emails

Save

Reading list

We haven't picked any books for this reading list yet.

Cover image

Cover image

Save

Applies the principles of psychology to cold emailing, and provides techniques for building trust, creating desire, and overcoming objections.

Pre-Suasion: A Revolutionary Way to Influence and...

(Español) Pre-suasion / Per-suation (Spanish Edition)

Predictably Irrational, Pre-Suasion, To Sell Is...

Way of the Wolf, Pre-Suasion, To Sell Is Human 3...

How to Win Friends and Influence People, Pre...

(Deutsch) Pre-Suasion: Wie Sie bereits vor der Verhandlung...

Pre-Suasion: A Revolutionary Way to Influence and...

(Español) Pre-suasión: Un método revolucionario para influir...

Cover image

Cover image

Save

Provides a framework for getting your product or service in front of early customers, which can be done through cold emailing.

(Français) Traction - Comment toute start-up peut développer...

(Italiano) Traction. Le strategie vincenti per ottenere una...

Cover image

Cover image

Save

Provides a roadmap for building a successful sales pipeline using cold emailing and other outreach methods.

People Buy You: The Real Secret to what Matters...

People Buy You: The Real Secret to what Matters...

Cover image

Cover image

Inbound Marketing

Save

Provides a comprehensive overview of inbound marketing, which includes cold emailing as a key component.

Inbound Marketing, Revised and Updated: Attract,...

Inbound Marketing: Get Found Using Google, Social...

(Deutsch) Inbound Marketing: Wie Sie Kunden online anziehen,...

(Italiano) Inbound marketing (Italian Edition)

Cover image

Cover image

The Lean Startup

Save

Provides a process for building and validating business ideas, which can be applied to cold emailing campaigns.

The Lean Startup: How Today's Entrepreneurs Use...

The Lean Startup: How Today's Entrepreneurs Use...

The Startup Way: How Modern Companies Use...

(Español) El método Lean Startup: Cómo crear empresas de...

The Leader's Guide

Audible Audiobook

(Español) El camino hacia el Lean Startup: Cómo aprovechar la...

(Español) El método Lean Startup [The Lean Startup]: Cómo los...

Audible Audiobook

(Pусский) Бизнес с нуля: Метод Lean Startup для быстрого...

(Español) Lean Analytics: Cómo utilizar los datos para crear...

(Français) Lean Startup: Adoptez l'innovation continue

Audible Audiobook

Cover image

Cover image

Save

While this book focuses on cold calling, it also provides valuable insights into the psychology of cold outreach and can be applied to cold emailing as well.

Smart Calling: Eliminate the Fear, Failure, and...

Smart Calling: Eliminate the Fear, Failure, and...

Smart Calling 1st (first) edition

Smart Calling: Eliminate the Fear, Failure, and...

Smart Calling: Eliminate the Fear, Failure, and...

Cover image

Cover image

Rejection Proof

Save

While this book is not specifically about cold emailing, it provides valuable insights into the psychology of rejection and can help you overcome the fear of sending cold emails.

Rejection Proof: How I Beat Fear and Became...

A l'épreuve du non

Rejection Proof: How I Beat Fear and Became...

Cover image

Cover image

Save

Provides a step-by-step guide to email marketing, which includes a section on cold emailing.

Nichecraft : Using Your Specialness to Focus Your...

Nichecraft: Using Your Specialness to Focus Your...

Nichecraft: The Art of Being Special

Relevant careers

Account Manager

Business Development Representative

Marketing Manager

Customer Success Manager

Share this

Share to help others discover this career.

Link

Table of Contents

Our mission

OpenCourser helps millions of learners each year. People visit us to learn workspace skills, ace their exams, and nurture their curiosity.

Our extensive catalog contains over 50,000 courses and twice as many books. Browse by search, by topic, or even by career interests. We'll match you to the right resources quickly.

Find this site helpful? Tell a friend about us.

Affiliate disclosure

We're supported by our community of learners. When you purchase or subscribe to courses and programs or purchase books, we may earn a commission from our partners.

Your purchases help us maintain our catalog and keep our servers humming without ads.

Thank you for supporting OpenCourser.

© 2016 - 2025 OpenCourser