Gestión del Talento from Coursera

La gestión del talento tiene que ver con la implementación de estrategias y acciones para atraer, reclutar, desarrollar, retener y aprovechar al máximo el talento humano dentro de una organización. La gestión del talento apunta a maximizar el rendimiento y el potencial de los empleados para lograr los objetivos organizacionales.

Su objetivo máximo es garantizar que la organización cuente con las personas adecuadas, en el lugar correcto y en el momento oportuno, para alcanzar los objetivos y lograr el éxito organizacional a largo plazo.

Una gestión efectiva del talento permite a las organizaciones atraer a los profesionales más calificados y retenerlos a largo plazo. Esto es esencial en un contexto competitivo donde el talento es escaso y altamente demandado.

Gestionar el talento también permite identificar las fortalezas y habilidades de los empleados y brindarles oportunidades de desarrollo y crecimiento. Esto no solo mejora la satisfacción y el compromiso de los empleados, sino que también les permite alcanzar su máximo potencial y contribuir de manera significativa al éxito de la organización

También mencionamos que gestionar el talento implica colocar a las personas adecuadas en los puestos adecuados. Esto garantiza que los empleados estén utilizando sus habilidades y talentos de manera óptima, lo que se traduce en un mejor desempeño organizacional, mayor productividad y eficiencia.

Otro punto importante es que tiene un impacto significativo en la cultura organizacional. Al promover el desarrollo de habilidades, el reconocimiento y la satisfacción de los empleados, se crea un entorno de trabajo positivo y motivador. Esto fomenta la lealtad, el trabajo en equipo y la colaboración, lo que a su vez impulsa el éxito a largo plazo de la organización.

Y, por último, gestionar el talento implica una planificación estratégica a largo plazo para identificar las necesidades futuras de talento de la organización. Al anticipar los cambios y las demandas del mercado, las organizaciones pueden desarrollar estrategias para reclutar, desarrollar y retener a los empleados adecuados, asegurando así la continuidad y el crecimiento del negocio.

En resumen, una adecuada gestión del talento es clave porque ayuda a las organizaciones a atraer, desarrollar y retener a los empleados más talentosos, mejora el desempeño organizacional, fomenta una cultura sólida y contribuye a la planificación estratégica a largo plazo.

Objetivos:

1) Desarrollar las competencias necesarias para gestionar el talento humano de forma estratégica, teniendo en cuenta el contexto actual del mercado laboral.

2) Adquirir conocimientos y habilidades para atraer, desarrollar, retener y fidelizar al talento humano, contribuyendo al éxito de las organizaciones.

What's inside

Syllabus

Contexto Actual

En este módulo conoceremos cuál es el contexto actual y global del mercado laboral. ¿Cuáles son las generaciones que están activas laboralmente? ¿Cuáles son sus aspiraciones y sus demandas? También incursionaremos en las nuevas tendencias de gestión del talento.

Atracción del Talento

En este módulo aprenderemos acerca de las estrategias de reclutamiento y selección para poder atraer y contratar a los candidatos correctos. También podremos identificar cómo estas estrategias pueden aportar valor a una organización.

Desarrollo del Talento

En este módulo aprenderemos qué es el desarrollo del talento humano y por qué es importante contar con una estrategia de desarrollo en las organizaciones. Conoceremos las etapas que forman parte de un plan de desarrollo organizacional. También incorporaremos herramientas que podremos utilizar según la estrategia de desarrollo que implementemos.

Fidelización del talento

En este módulo reflexionaremos sobre la fidelización del talento en una organización. Se refiere a las estrategias y acciones implementadas para retener a sus talentos más valiosos y mantener un alto nivel de compromiso y satisfacción laboral. También aprenderemos que la fidelización del talento implica comprender y satisfacer las necesidades y expectativas de los empleados, creando oportunidades para su desarrollo y crecimiento profesional, reconociendo su desempeño y logrando un ambiente de trabajo positivo y saludable.

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Fortalece las habilidades fundamentales para los profesionales de RRHH

Explora las tendencias emergentes en la gestión del talento

Enseña estrategias y técnicas prácticas para atraer y retener talento

Impartido por instructores experimentados en gestión del talento

Requiere un conocimiento previo del mercado laboral y las prácticas de RRHH

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Gestión del Talento with these activities:

Organize and review course resources

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Consolidate your notes and course materials to enhance retention and understanding

Browse courses on Talent Management

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Organize your notes by topic
Highlight key concepts
Identify areas for further research

Review basics of talent management

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Gain a strong foundation of talent management concepts to set the stage for more advanced topics

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Review definitions and key concepts
Identify the different stages of talent management
Explore the role of talent management in organizational strategy

Engage in peer discussions on talent management challenges

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Learn from and share insights with peers to deepen understanding and gain new perspectives on talent management issues

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Identify common challenges in talent management
Share experiences and best practices
Collaborate on finding solutions

Four other activities

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Explore best practices in talent attraction

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Supplement course material with industry insights and real-world examples of effective talent attraction strategies

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Identify different recruitment channels
Develop a compelling employer brand
Use social media for talent sourcing
Analyze case studies on successful talent attraction campaigns

Design a talent development plan

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Put concepts into practice by creating a personalized development plan for a specific employee

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Identify the employee's strengths and weaknesses
Set clear goals and objectives
Develop a structured training and development program
Create a system for monitoring progress and providing feedback

Contribute to open-source talent management projects

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Gain hands-on experience in talent management by contributing to real-world projects

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Identify open-source projects related to talent management
Make a contribution to the project
Collaborate with other contributors
Document your contributions and share your findings

Develop a talent management strategy for a real-world organization

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Apply course concepts and enhance your strategic thinking by developing a comprehensive talent management strategy

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Analyze the organization's business strategy
Assess the current talent landscape
Identify talent gaps and challenges
Develop a comprehensive talent management strategy
Present your strategy to stakeholders

Career center

Learners who complete Gestión del Talento will develop knowledge and skills that may be useful to these careers:

Talent Acquisition Specialist

Talent Acquisition Specialists recruit and hire employees that are the best fit for open roles within an organization. This course will help you build a foundation in the talent acquisition field and also provide you with strategies of attracting and developing talent that can be used to improve your work. After taking this course, you will be able to contribute to the success of organizations by hiring and developing the top talent within your field.

See salaries and explore the career path for Talent Acquisition Specialist

Recruiter

Recruiters focus on hiring top talent for open positions. They may work for a specific employer or as a third party who helps employers find qualified candidates. This course will provide you with information on attracting, developing, and managing talent. The skills you learn in this course will help you succeed in the field of recruiting by helping you build a network of qualified candidates, develop and manage your recruiting process, and land top talent.

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Talent Manager

Talent Managers oversee all aspects of talent management, from recruitment and hiring to performance management and career development. This course will provide you with the skills you need to succeed in this role, including how to manage talent, including how to recruit, hire, develop, and retain top talent. After taking this course, you will have a solid understanding of the talent management field and be able to contribute to the success of your organization by creating and implementing a talent management strategy that attracts, develops, and retains the best employees.

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Human Resources Manager

HR managers manage all aspects of human resources, including talent management. This course will provide you with the skills and knowledge you need to succeed in HR, including how to recruit, hire, and manage employees. After taking this course, you will be able to develop and implement talent management strategies that will help your organization attract, develop, and retain the best talent.

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Organizational Development Manager

Organizational Development Managers oversee all aspects of organizational development, including talent management. This course will provide you with the foundational knowledge of talent management and the skills you need to succeed in this field, including how to develop and implement organizational development strategies that will help your organization attract, develop, and retain the best talent.

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Career Counselor

Career Counselors help people find careers that are a good fit for their skills, interests, and values. Counselors may work with clients who are looking to change careers, advance in their current career, or explore new career options. This course will help you develop the skills you need to succeed as a career counselor, including how to help clients identify their strengths, develop their careers, and achieve their career goals. After completing this course, you will be able to work with clients of all ages and backgrounds and will be able to provide guidance on a variety of career-related topics.

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Learning and Development Manager

Learning and Development Managers oversee all aspects of learning and development within an organization. This course will provide you with the skills and knowledge you need to succeed in this field, including how to design and implement learning and development programs that will help your organization attract, develop, and retain the best talent. After taking this course, you will be able to create and implement a learning and development strategy that will help your organization achieve its business goals.

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Training and Development Specialist

Training and Development Specialists design and implement training and development programs for employees. This course can help you build a foundation in the talent development field and provide you with strategies of attracting and developing talent that can be used to improve your work. The skills learned in this course may help build a foundation for designing, developing, and implementing training and development programs that will help your organization attract, develop, and retain the best talent.

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Talent Acquisition Manager

Talent Acquisition Managers oversee all aspects of talent acquisition, including recruiting, hiring, and onboarding. This course will provide you with the knowledge and skills you need to succeed in this field, including how to develop and implement talent acquisition strategies that will help your organization attract, develop, and retain the best talent. After taking this course, you will be able to lead a team of recruiters and help your organization achieve its business goals.

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Organizational Psychologist

Organizational Psychologists study how people behave in the workplace. They may work with organizations to improve employee morale, productivity, and engagement. This course will provide you with a foundation in organizational psychology and the skills you need to succeed in this field, including how to conduct research on organizational behavior and develop interventions to improve workplace performance. After taking this course, you will be able to work with organizations to create a more positive and productive work environment.

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Industrial-Organizational Psychologist

Industrial-Organizational Psychologists study how people behave in the workplace. They may work with organizations to improve employee morale, productivity, and engagement. This course will provide you with a foundation in industrial-organizational psychology and the skills you need to succeed in this field, including how to conduct research on organizational behavior and develop interventions to improve workplace performance. After taking this course, you will be able to work with organizations to create a more positive and productive work environment.

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Human Capital Consultant

Human Capital Consultants help organizations improve their human capital management practices. This course will provide you with the knowledge and skills you need to succeed in this field, including how to assess an organization's human capital needs and develop strategies to improve human capital management. After taking this course, you will be able to help organizations attract, develop, and retain the best talent.

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Talent Development Specialist

Talent Development Specialists design and implement training and development programs for employees. This course can help you build a foundation in the talent development field and provide you with strategies of attracting and developing talent that can be used to improve your work. The skills learned in this course may help build a foundation for designing, developing, and implementing training and development programs that will help your organization attract, develop, and retain the best talent.

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Executive Recruiter

Executive Recruiters specialize in recruiting top executives for organizations. This course can help you build a foundation in the recruiting field and also provide you with strategies of attracting and developing talent that can be used to improve your work. After taking this course, you will be able to contribute to the success of organizations by hiring and developing the top talent within your field.

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Management Consultant

Management Consultants help organizations improve their performance. They may work with organizations to develop and implement strategies for improving organizational effectiveness, efficiency, and profitability. This course will provide you with the knowledge and skills you need to succeed in this field, including how to analyze an organization's needs and develop strategies to improve performance. After taking this course, you will be able to help organizations achieve their business goals.

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